Digital Marketing jobs in United States

Bachelor of Business Administration(Management)

Nationality

Any Nationality

Vacancy

1 Vacancy

Job Description

Digital Media Buyer
Riyadh,
Saudi Arabia

Summary

We are looking for an experienced performance marketer
to join the growing team at MDLBEAST and play a significant role in driving our
next phase of growth. You will plan, execute, and optimize growth experiments
across paid channels from awareness to acquisition, to revenue.

Roles and responsibilities:

• Execute, optimize, and manage social media ad campaigns.
• Accountable for day-to-day operational processes of campaigns including set-up, receipt/development of creative or tags, trafficking, troubleshooting, QA, reporting and campaign optimization.
• Understand pixel implementation on websites for data collection and conversion tracking.
• Conduct A/B testing to refine and improve conversion.
• Help ensure that updates and adjustments in the buying platforms are communicated to team members and be able to understand the implications of these updates & changes.
• Continuously measure and optimize campaign performance toward agreed objectives.
• Have a good understanding of digital marketing performance metrics in order to analyze performance, identify areas for improvement, and justify campaign decisions to MDLBEAST stakeholders.
• Identify target audiences and analyze their characteristics, behaviors, and media habits.
• Stay up-to-date with digital technology developments and research products, services, and current strategies to identify new opportunities for MDLBEAST.
  
  
  Qualifications:
• Bachelor's degree in Business, Marketing, Digital
  Marketing, or similar field from a reputable institution.
• 2 years media-related/agency experience and media
  planning/buying; Search and display ads experience is a plus.
• Strong understanding of the strengths, weaknesses, and
  nuances of all digital media types (display, programmatic, video, social,
  and mobile).
• Have solid expertise in campaign metrics, channel
  analysis and reporting, including Google Analytics experience.
• Interest in the entertainment industry.
• Excellent Arabic and English
  written and verbal communication skills.

Company Industry

• Entertainment
• Recreation
• Theme Parks

Department / Functional Area

• Marketing
• Brand Management
• Marketing Research
• Digital Marketing

Keywords

• Digital Media Buyer

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