Senior Sales Executive

Beckers Group; Shah Alam; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading global coatings provider is seeking a sales professional to drive growth strategies in the ASEAN region. The ideal candidate will develop sales plans, coordinate customer projects, and analyze market trends. Requirements include a Bachelor’s or Master’s degree in Business or a related field, several years of B2B sales experience, strong analytical and negotiation skills, and proficiency in English. The role demands initiative and the ability to meet deadlines while managing multiple tasks.

Qualifications

• Several years of relevant experience in B2B sales.
• Fluent in business communication and proficient in English.
• Ability to handle multiple tasks and meet strict deadlines.

Responsibilities

• Develop and implement sales growth strategies for the ASEAN region.
• Provide sales support and advice to existing customers.
• Coordinate key customer projects in alignment with company strategy.

Skills

Analytical skills

Communication skills

Sales orientation

Negotiation skills

Self-motivation

Independence

Education

Bachelor’s or Master’s Degree in Business or Technical Studies

Tools

MS Office

Job description

Beckers is the number one supplier of coil coatings and a leading supplier of industrial paints worldwide. The company is a true pioneer in providing unique, high-performance coating solutions that improve customer competitiveness while protecting people and planet. With expertise based on its 150-year history, Beckers today is a global company with 1,800 employees in 23 locations in 17 countries, providing products and custom-made solutions to customers in 60 countries around the world. Beckers is owned by Lindéngruppen, a Swedish family business with a focus on the long-term development of industrial companies. Beckers’ corporate headquarters are in Berlin, Germany.

Job Description

Develop and implement sales growth strategies and action plans for the ASEAN region.

Provide comprehensive sales support and professional advice to existing customers.

Coordinate and support key customer projects in alignment with company strategy and direction.

Analyse and evaluate customer needs, market trends, and requirements, including support for new product development initiatives.

Create, implement, and maintain effective account management processes and customer-specific action plans.

Support and participate in price negotiations in coordination with the Head of Business.

Work closely with internal stakeholders to ensure customer requirements, delivery timelines, and quality expectations are met.

Support achievement of sales targets, gross margin, and collection objectives as defined in the annual budget.

Ensure product complaints at customer sites are followed up and resolved in accordance with company procedures.

Participate in sales budgeting, forecasting, and reporting activities.

Qualifications

Bachelor’s Degree or Master’s Degree in Business, Technical Studies, or related field; alternatively, equivalent qualifications or relevant experience in the industrial coatings sector.

Good analytical and communication skills, with the ability to listen and respond effectively to customer needs.

Fluent in business communication, with good proficiency in English.

Proficient in MS Office applications.

Strong sales orientation with good negotiation skills.

High level of self-motivation and initiative.

Goaland results-oriented with the ability to work independently.

Additional Information

Several years of relevant professional experience in a B2B sales environment.

Excellent interpersonal, verbal communication, and relationship-building skills.

Ability to work independently and collaborate effectively with staff and management at all levels.

Able to perform well under pressure, manage conflict professionally, and meet strict deadlines while handling multiple tasks.

Willing and comfortable to travel frequently.

Industry experience is an advantage, particularly product knowledge in coatings for plastic substrates.