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A prominent marketing firm in Malaysia is seeking a Senior Marketing Executive to develop and execute PR plans, create content, and execute marketing events. The role demands a Bachelor's degree in relevant fields and at least 3 years of experience, preferably in organizing trade shows or conferences. Strong communication skills in English, Mandarin, and Bahasa Malaysia are essential. Candidates with B2B experience and multitasking abilities will be highly preferred. This is an exciting opportunity to enhance brand reputation in the Asia Pacific region.
Develop and execute comprehensive Press & Public Relations plans aligned with yearly PR strategies and objectives.
Create compelling content and artwork to support PR efforts.
Monitor media coverage and actively engage with the press and public to enhance brand reputation.
Plan and coordinate itineraries and schedules for PR activities.
Plan and develop effective marketing promotional materials.
Ensure materials are sufficient and effective across the Asia Pacific region.
Execute approved industry trade shows, product launches, workshops, and conferences based on prepared schedules and checklists.
Collaborate closely with internal teams to ensure seamless execution of all planned activities.
Execute, track, and prepare timely reports to measure PR efforts, customer satisfaction, market trends, and competitor insights.
Manage relationships with PR media and marketing vendors.
Oversee daily production, ensuring adherence to campaign budgets and timelines.
1. Bachelor’s Degree in Communications, Journalism, Public Relations, Marketing, or related fields.
2. Minimum 3 years of relevant working experience, especially in organizing tradeshows or conferences.
3. Experience in media editorial or handling press conferences is an added advantage.
4. Strong oral and written communication skills in English, Mandarin, and Bahasa Malaysia.
5. A determined individual with strong multitasking abilities is preferred.
6. Prefer with B2B Experiences.
Your application will include the following questions: