Retail Sales and Operations Manager - East Coast Region

CompAsia; Pahang; On-site; MYR 100,000 - 150,000; Full time

Job summary

A prominent retail company is seeking a Retail Sales and Operations Manager for the East Coast Region based in Pahang. This role involves driving regional sales growth, mentoring staff, ensuring operational excellence, and maintaining compliance with company policies. The ideal candidate will develop training programs, manage marketing campaigns, and engage with customers to boost loyalty and retention. Strong analytical and leadership skills are essential for success in this challenging role.

Qualifications

• Proven track record in sales management and operations.
• Experience in developing training programs and mentoring staff.
• Ability to drive customer engagement and execute marketing campaigns.

Responsibilities

• Drive regional sales growth and achieve targets.
• Develop and implement effective training programs.
• Mentor and support staff for operational excellence.
• Ensure compliance with company policies and operational standards.
• Plan and evaluate marketing campaigns.
• Develop customer engagement and partnership strategies.

Skills

Sales analysis

Training development

Mentoring

Compliance adherence

Campaign management

Customer engagement strategies

Partnership management

Job description

Retail Sales and Operations Manager - East Coast Region

* Position is open to be based in Pahang, Terengganu or Kelantan.

Overall Background

The Regional Sales and Operations Manager is responsible for driving sales growth, ensuring operational excellence, mentoring and developing staff, and maintaining compliance with company policies. A results-oriented mindset, and the ability to align regional goals with the organization's objectives.

Summary

The role of a regional manager is challenging yet rewarding. By taking on the responsibilities of overseeing multiple branches and coordinating operations within a region, regional managers play a crucial role in the success of a company. They are leaders, strategists, and problem solvers, contributing to the growth and profitability of the organisation.

Responsibilities

• Drive Regional Sales Growth and Achieve Targets: Analyse regional sales data to identify trends, strengths, and areas for improvement and working closely with the Head of Business Unit. Set clear, measurable, and achievable sales targets for teams. Foster collaboration among teams to share best practices and leverage cross-region insights.
• Develop and Implement Effective Training Programs: Conduct a needs assessment to identify skill gaps among staff. Create training modules focused on product knowledge, customer engagement, and sales techniques. Work with Head of BU and HR to develop training. Schedule regular evaluations to measure the effectiveness of the training and make adjustments as needed.
• Mentor and Support Staff for Operational Excellence: Identify high-potential employees and provide them with development opportunities. Encourage staff to set career goals and provide resources to help them achieve these. Work closely with Store Supervisor and celebrate individual and team achievements to boost morale and motivation.
• Ensure Compliance with Company Policies and Operational Standards & Operational Excellence: Work closely with Head of Business Unit, regularly communicate company policies and updates to all staff. Conduct periodic audits to ensure adherence to operational standards. Provide training on compliance and address any gaps proactively. Oversee day-to-day operations within the region to ensure efficiency and adherence to standards. Implement new processes to streamline and improve customer experience.
• Campaign Management: Plan, execute, and evaluate marketing campaigns across various platforms (digital, print, social media, etc.).
• Customer Engagement: Develop strategies to increase customer engagement, loyalty, and retention through various marketing initiatives.
• Partnership Program: Build and manage strategic partnerships with key industry players, malls, brands, and vendors to expand reach, increase visibility, and create mutually beneficial marketing and sales opportunities.

Key Performance Indicators (KPIs)

• Percentage of sales target achieved (monthly/quarterly/yearly).
• Growth rate of regional revenue compared to the previous period.
• Customer acquisition and retention rates.
• Average resolution time for customer or operational issues.
• Audit scores for operational compliance and standards.
• Frequency of non-compliance incidents.
• Audit and review scores for policy adherence.
• Percentage of staff completing training programs.
• Improvement in team sales performance post-training.
• Employee satisfaction scores related to professional growth opportunities.
• Net Promoter Score (NPS) or customer satisfaction ratings.
• Resolution time for customer complaints.
• Number of repeat customers and referrals.