Product Manager, MedSurg (Endoscopy & Urology)

Boston Scientific; Kuala Lumpur; On-site; MYR 80,000 - 120,000; Full time

Job summary

A leading medical technology company is seeking a Marketing Manager for its Urology and Endoscopy portfolio. This role involves leading marketing strategies, executing plans aligned with global objectives, and ensuring successful product launches. The ideal candidate should possess at least 5 years of experience in healthcare marketing and have a strong understanding of patient pathways and reimbursement processes. Skills in digital marketing tools and proficiency in Power BI are preferred. The role offers a chance to make a significant impact in improving patient lives.

Qualifications

• 5+ years in healthcare marketing, with successful product launches.
• Strong communication and KOL engagement skills.
• Experience with omnichannel strategies is a plus.

Responsibilities

• Lead marketing strategies for Endoscopy and Urology portfolio.
• Develop and execute marketing plans aligned with global objectives.
• Monitor therapy adoption and adjust plans accordingly.

Skills

Healthcare/Pharmaceutical Marketing

Patient Pathways Understanding

KOL Engagement

Digital Marketing Tools

Education

Bachelor’s degree in Life Sciences or related field

Tools

Power BI

Salesforce

Excel

Job description

Role Purpose

• Lead marketing strategies for Endoscopy and Urology portfolio (REZUM, SPACEOAR, AXONICS, OVERSTITCH, SCIVITA) to drive adoption and patient pathway engagement.

Key Responsibilities

• Develop and execute marketing plans for Endo & Uro therapies aligned with global objectives.
• Lead local launch readiness for new therapies (e.g., REZUM, Axonics), ensuring sales training and patient pathway enablement.
• Build referral networks and patient awareness campaigns to support therapy adoption.
• Create product toolkits and messaging tailored for public and private segments.
• Organize workshops, symposia, and patient education programs. Partner with Sales and Medical Affairs to navigate reimbursement and clinical evidence dissemination.
• Monitor therapy adoption, referral conversion, and reimbursement approvals; adjust plans accordingly.
• Collaborate with regional marketing on digital campaigns and omnichannel engagement.

Requirements

• Bachelor’s degree in Life Sciences, Biomedical Engineering, Pharmacy, Business Marketing or related field.
• Minimum 5 years in healthcare/pharmaceutical marketing (preferably cardiovascular or medical surgery) with proven success in product launches and portfolio management.
• Strong understanding of patient pathways and reimbursement processes.
• Proficient in Power BI, Sales force, Excel, and presentation tools.
• Excellent communication and KOL engagement skills.
• Experience with digital marketing tools, content creation, and omnichannel strategies is an advantage.

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!