Product Manager, MedSurg (Endoscopy & Urology)

Boston Scientific Gruppe; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A healthcare company based in Kuala Lumpur is seeking a Marketing Lead to drive strategies for their Endoscopy and Urology portfolio. The ideal candidate will have at least 5 years of experience in healthcare marketing, particularly in product launches. Responsibilities include developing marketing plans, managing launch readiness, and building referral networks. Strong expertise in patient engagement, marketing tools, and reimbursement processes is essential. This role offers the chance to make a significant impact on patient pathways and therapy adoption.

Qualifications

• Minimum 5 years in healthcare/pharmaceutical marketing with proven success in product launches.
• Strong understanding of reimbursement processes and patient pathways.
• Experience in digital marketing and content creation is a plus.

Responsibilities

• Develop and execute marketing plans for Endo & Uro therapies.
• Lead local launch readiness for new therapies.
• Build referral networks and awareness campaigns.

Skills

Healthcare marketing

Patient pathways understanding

Digital marketing tools

Communication skills

KOL engagement

Omnichannel strategies

Education

Bachelor’s degree in Life Sciences, Biomedical Engineering, Pharmacy, or related field

Tools

Power BI

Salesforce

Excel

Presentation tools

Job description

Onsite Location(s): Kuala Lumpur, 14, MY

Role Purpose

Lead marketing strategies for Endoscopy and Urology portfolio (REZUM, SPACEOAR, AXONICS, OVERSTITCH, SCIVITA) to drive adoption and patient pathway engagement.

Key Responsibilities

• Develop and execute marketing plans for Endo & Uro therapies aligned with global objectives.
• Lead local launch readiness for new therapies (e.g., REZUM, Axonics), ensuring sales training and patient pathway enablement.
• Build referral networks and patient awareness campaigns to support therapy adoption.
• Create product toolkits and messaging tailored for public and private segments.
• Organize workshops, symposia, and patient education programs. Partner with Sales and Medical Affairs to navigate reimbursement and clinical evidence dissemination.
• Monitor therapy adoption, referral conversion, and reimbursement approvals; adjust plans accordingly.
• Collaborate with regional marketing on digital campaigns and omnichannel engagement.

Requirements

• Bachelor’s degree in Life Sciences, Biomedical Engineering, Pharmacy, Business Marketing or related field.
• Minimum 5 years in healthcare/pharmaceutical marketing (preferably cardiovascular or medical surgery) with proven success in product launches and portfolio management.
• Strong understanding of patient pathways and reimbursement processes.
• Proficient in Power BI, Sales force, Excel, and presentation tools.
• Excellent communication and KOL engagement skills.
• Experience with digital marketing tools, content creation, and omnichannel strategies is an advantage.

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!