Product Manager - Email Marketing Product

Randstad; Kuala Lumpur; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading recruitment agency is seeking a Product Manager for Email Marketing in Kuala Lumpur. In this role, you will manage regional go-to-market strategies for an email marketing tool, collaborating with Sales and understanding customer needs to drive adoption. The ideal candidate has over 5 years of experience in B2B product sales or GTM roles, strong engagement skills, and a Bachelor’s Degree. You will work closely with HQ to shape product initiatives. This position requires travel within the region.

Qualifications

• 5+ years in B2B product sales, solutions consulting, or product GTM roles.
• Proven record of meeting/exceeding product sales targets.
• Strong customer engagement skills for discovery and negotiations.

Responsibilities

• Build and execute regional business plans aligned to company objectives.
• Deliver ongoing product training and deal support to Sales.
• Capture market feedback and insights to inform the product roadmap.

Skills

B2B product sales

Solutions consulting

Customer engagement

Product-market fit understanding

Market insights gathering

Data-driven mindset

Strong communication skills

Education

Bachelor Degree

Tools

CRM/BI tools

Job description

Product Manager-Email Marketing Product (20K-Expats can apply)

As a Product Sales Expert, you will own the regional go-to-market (GTM) for an email marketing tool (MarTech portfolio), aligning strategy and execution to company goals. You’ll partner closely with Sales to drive adoption and revenue, spending significant time with customers to understand needs and close deals. You’ll be the regional “go-to” for product knowledge—feeding market insights back to headquarters (HQ) to shape roadmap, messaging, and commercial initiatives.

What you’ll do

• Build and execute regional business plans aligned to company objectives; own product targets and GTM tactics
• Partner with Sales: deliver ongoing product training, deal support, and expert guidance; join key sales cycles to accelerate closure
• Spend significant time with customers to build relationships, understand needs, and drive adoption and upsell
• Maintain deep product expertise and competitive intelligence; act as the regional “go-to” for teams and customers
• Capture and synthesize market feedback, customer insights, and competitive signals; channel outcomes to HQ to inform roadmap and marketing
• Collaborate closely with HQ teams and Marketing to align on strategy and ensure seamless execution of initiatives
• Track performance (pipeline velocity, win rates, adoption) and adjust plans to maximize impact

What makes you a strong fit

• 5+ years in B2B product sales, solutions consulting, or product GTM roles, ideally across regional markets
• Proven record of meeting/exceeding product sales targets in enterprise and commercial segments
• Strong customer engagement skills—comfortable leading discovery, demos, and value-based negotiations alongside Sales
• Deep understanding of product-market fit, competitive analysis, and joint value propositions
• Experience gathering market/customer insights and translating them into actionable plans; effective collaboration with HQ product/marketing stakeholders
• Excellent communication and executive presence; strong cross-functional skills partnering with VPs/Sales Directors; fluent in English (additional regional languages a plus)
• Data-driven mindset; familiarity with CRM/BI tools to analyze pipeline and adoption; willingness to travel within the region

Skills

no additional skills required

Qualification

no additional qualifications required

Education

Bachelor Degree