Marketing Manager

VAD CAPITAL SDN BHD; Seri Kembangan; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading marketing firm in Malaysia is seeking a Marketing Manager to lead and execute strategic marketing and communication strategies. This role involves developing annual marketing plans, analyzing market trends, defining pricing frameworks, and managing budgets. Candidates should have a Bachelor's degree in marketing or related fields and at least 5 years of relevant experience. Experience in team management is preferred. Salary range is RM8,000 - RM9,000.

Qualifications

• Minimum 5 years of working experience in marketing and communications roles.
• Proven experience in campaign management and digital marketing.
• Experience managing a team is preferred.

Responsibilities

• Develop and execute annual marketing plans by business segment.
• Analyze macro-economic and industry market trends.
• Define pricing frameworks aligned with market positioning.
• Manage marketing budgets and performance reviews.
• Partner closely with internal teams and external stakeholders.
• Strengthen brand communication and digital presence.
• Support management with strategic insights.

Skills

Market positioning

Brand visibility

Cross-functional collaboration

Data-driven insights

Education

Bachelor’s degree in marketing, Communications, Journalism, or a related field

Job description

Role Overview

We are seeking a strategic and commercially minded Marketing Manager to lead and execute marketing and communication strategies across multiple business segments. This role drives market positioning, brand visibility, and growth through data-driven insights and cross‑functional collaboration.

Key Responsibilities

• Develop and execute annual marketing plans by business segment, including product roadmap, pricing strategy, campaigns, and events
• Analyse macro‑economic, industry, and market trends, including competitor and segment landscape analysis
• Define pricing frameworks aligned with market positioning and industry benchmarks
• Manage marketing budgets, annual planning, and monthly performance reviews
• Partner closely with internal teams (Sales, Technical, Finance, Operations) and external stakeholders (customers, event organisers, industry bodies)
• Strengthen brand communication and digital presence, including website, social media, and customer experience initiatives
• Support management with strategic insights and ad‑hoc marketing initiatives

Requirements

• Bachelor’s degree in marketing, Communications, Journalism, or a related field with min 5 years of working experiences
• Proven experience in marketing and communications roles, including campaign management and digital marketing
• Experience managing a team is preferred
• Must have own transport and willing to travel

Salary range: RM8,000 - RM9,000