Marketing and Communication Manager

Mercure Penang Beach; George Town; On-site; MYR 60,000 - 80,000; Full time

Job summary

A premier hotel and resort is seeking a talented Marketing & Communication Manager in George Town, Penang. The role involves developing innovative marketing campaigns across digital and traditional channels, managing social media accounts, and collaborating with the sales team. The ideal candidate has at least 5 years of experience in a similar role, excellent communication skills, and a degree in Marketing or Communications. Join our dynamic team and contribute to our success.

Qualifications

• Minimum 5 years of experience in a similar marketing and communications role within hospitality.
• Proven track record of developing and executing successful marketing campaigns.
• Excellent written and verbal communication skills.

Responsibilities

• Devise and execute innovative marketing campaigns to drive brand awareness.
• Manage social media channels, including content creation and analytics.
• Analyze marketing performance data and provide insights for future strategies.

Skills

Creative content creation

Social media management

Marketing analytics

Communication skills

Project management

Education

Degree in Marketing, Communications, or related field

Tools

Digital marketing tools

Job description

About the role

Mercure Penang Beach is seeking a talented and experienced Marketing & Communication Manager to join our dynamic team. As part of our full-time workforce, you will be responsible for developing and implementing comprehensive marketing strategies.

What you'll be doing

• Devise and execute innovative marketing campaigns across both digital and traditional channels to drive brand awareness and increase occupancy rates.
• Manage all social media channels, including content creation, engagement, and analytics.
• Coordinate the production of marketing collateral, such as brochures, website updates, and promotional materials.
• Collaborate with the sales team to support lead generation and conversion efforts.
• Serve as hotel spokesperson, when appointed by General Manager, to make all official statements for hotel to media, especially during crisis situations.
• Analyse marketing performance data and provide insights to inform future strategies.
• Establish PR & Communications programs that will benefit and support sales and F&B strategies and initiatives.
• Assist Director of Sales and Marketing in developing and producing sales support materials for hotel (newsletters, brochures, mailers, promotion materials, in-room information, guides, etc.).
• Assist Food and Beverage department in the development and production of signage, menus, and other F&B collateral materials.

What we're looking for

• Minimum 5 years of experience in a similar marketing and communications role, preferably within the hospitality industry.
• Proven track record of developing and executing successful marketing campaigns that drive measurable results.
• Excellent written and verbal communication skills, with the ability to create compelling content.
• Proficient in using digital marketing tools and platforms, including social media, and analytics.
• Strong project management skills and the ability to work independently as well as part of a team.
• Degree in Marketing, Communications, or a related field.

About us

Mercure Penang Beach is a premier hotel and resort located in the heart of Tanjung Bungah, Penang. With our stunning beachfront location, world-class amenities, and exceptional hospitality, we have established ourselves as a leading destination for both business and leisure travellers. Join our team and be a part of our continued growth and success.

Apply now to become our next Marketing & Communication Manager and contribute to the success of Mercure Penang Beach.