Franchise Development Manager

Private Advertiser; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading franchise management firm in Kuala Lumpur seeks an experienced Franchise Development Manager to oversee the recruitment of franchise partners and drive growth strategies. The ideal candidate should have at least 5 years of experience in franchise development or business management and a bachelor’s degree in a relevant field. Responsibilities include managing the end-to-end franchise acquisition process and supporting franchisees in business operations and development. This role offers an exciting opportunity for strategic thinkers who excel in relationship management and market analysis.

Qualifications

• Minimum 5 years of experience in franchise development, business development, or education management.
• Proven track record in franchise recruitment, sales, and territory development.
• Willingness to travel for meetings, training, and franchise support activities.

Responsibilities

• Identify, evaluate, and recruit suitable franchise partners.
• Develop and execute strategies to drive franchise growth.
• Manage the end-to-end franchise acquisition process.
• Build and maintain strong relationships with franchisees.
• Support franchisees in business setup and operations.
• Analyze market trends and identify expansion opportunities.

Skills

Communication skills

Negotiation skills

Analytical ability

Strategic thinking

Education

Bachelor’s degree in Business, Marketing, Education Management, or a related field

Job description

Identify, evaluate, and recruit suitable franchise partners aligned with the company’s mission and values.

Develop and execute strategies to drive franchise growth in targeted markets.

Manage the end-to-end franchise acquisition process, including prospecting, presentations, negotiations, and onboarding.

Relationship Management

Build and maintain strong relationships with existing and prospective franchisees to ensure mutual business success.

Support franchisees in business setup, operations, and performance optimization.

Conduct regular reviews and provide business insights, market updates, and guidance to franchise partners.

Strategic Planning & Market Research

Analyze market trends, competitor activities, and potential territories to identify expansion opportunities.

Collaborate with the marketing and operations teams to plan promotional activities for franchise recruitment and brand visibility.

Contribute to the development of franchise policies, business models, and performance frameworks.

Training & Compliance

Ensure franchisees adhere to the company’s standards, operational guidelines, and brand integrity.

Coordinate training programmes for new franchisees to ensure smooth integration and consistent delivery of educational services.

Requirements

Bachelor’s degree in Business, Marketing, Education Management, or a related field.

Minimum 5 years of experience in franchise development, business development, or education management (preferably within the education or service industry).

Proven track record in franchise recruitment, sales, and territory development.

Strong communication, negotiation, and interpersonal skills.

Strategic thinker with analytical ability and hands‑on execution skills.

Willingness to travel for meetings, training, and franchise support activities.