Digital Marketing Specialist

Market Sense; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading marketing firm in Kuala Lumpur is seeking a Digital Marketing Specialist to enhance their online presence through creativity and strategic planning. Your role will involve managing social media accounts, optimizing inbound marketing strategies, and analyzing performance metrics. Candidates should have 2-3 years of experience in social media management and a passion for marketing. Proficiency in Mandarin and English is required. Immediate start is welcome, with competitive compensation based on performance.

Benefits

Flexi Work Hours

Creative Work Environment

Support from designers

Qualifications

• 2-3 years of experience in social media account management.
• Proficiency in major social media platforms such as Facebook, TikTok, and Instagram.
• Strong analytical skills for measuring online campaign performance.

Responsibilities

• Plan, publish, and promote products and services on social media.
• Implement and track the performance of inbound marketing strategies.
• Conduct market research to identify effective promotion channels.

Skills

Inbound marketing

Social media marketing

Analytical skills

Copywriting

SE0 strategies

Education

Bachelor’s Degree

Professional Certificate

Diploma

Tools

Google Analytics

Facebook Analytics

Microsoft Office

Job description

Digital Marketing Specialist

Job Highlights

• Flexi Work Hours – 9am to 6pm / 10am to 7pm
• Creative Work Environment
• Nearby Public Transportation

Job Description

Along with our company’s expansion, we are looking to add some hands to bring greater traffic into our company! If you have got in-depth inbound marketing experience, and a true passion for social media management, drop in your resume now!

Your task includes:

• Plan, publish and promote company’s product, services and event on multiple social media platforms.
• Strategise and optimise inbound strategy including selecting channels, keywords planning, ranking target, on & off site SEO strategy etc.
• Implement and tracking of performance of the inbound strategy.
• Channeling quality traffic from multiple online channels into different sales funnels.
• Fans count and fans engagement on company social media profile and multiple other online platforms.
• Promote our product and services across multiple online channels.
• Conduct intensive research on market’s update and changes.
• Identify new online marketing promotion channels.
• Follow up and analyse online promotion result, optimise on your promotion strategy.
• Plan and execute daily posting on social media accounts.
• Prepare necessary copywriting & video script for the promotion campaign you designed.
• Report traffic performance & campaign performance daily.

The plus points

We work on proven funnels, i.e. you just need to focus on channeling traffic into a money making funnels. We value results, i.e. we reward based on performance, not experience. You will be supported by designers on product graphic and video. You will be able to access to our database and tools of content, templates and graphics.

Job Requirements

• True enthusiasm and passion for inbound marketing, social media marketing and online landscape.
• 2-3 years experience in social media account management.
• Proficiency in Facebook, YouTube, Telegram, TikTok, Instagram etc.
• Strong analytical skills: GA, FB analytics etc.
• Required language: Mandarin (speaking & writing), English.
• Basic Microsoft Office skills (Excel, PPT, Word).
• 2 full time positions available in KL and Penang.
• Can start work immediately.

Additional Information

Career Level

Junior Executive

Qualification

Professional Certificate, Diploma, Advanced/Higher/Graduate Diploma, Bachelor’s Degree, Post Graduate Diploma, Professional Degree

Years of Experience

2 years

Job Type

Full-Time