Creative and Design Lead

Bjak; Petaling Jaya; On-site; MYR 289,000 - 373,000; Full time

Job summary

A leading fintech platform in Southeast Asia is seeking a Creative & Design Lead to shape the brand identity and lead a creative team. The ideal candidate will have strong experience in brand strategy and creative direction, and the ability to drive impactful campaigns. This role is pivotal for defining how users perceive the brand and ensuring creative excellence across all platforms.

Benefits

Competitive compensation

Fast career growth

Collaborative work environment

Qualifications

• 4–6 years in creative, brand, or design leadership.
• Strong visual storytelling and cross-channel campaigns.
• Deep understanding of design, branding, and digital strategy.
• Proven experience leading creative teams with inspiring feedback.

Responsibilities

• Own brand identity across all platforms.
• Translate marketing objectives into compelling visuals.
• Lead and inspire a multidisciplinary team of creatives.
• Partner with teams to execute key campaigns.

Skills

Brand strategy

Creative direction

Team management

Visual storytelling

Project management

Tools

Adobe Creative Suite

Figma

Canva

Job description

Creative & Design Lead – BJAK

Be the voice and vision behind a regional brand

At BJAK, we’re building Southeast Asia’s leading digital financial platform — fast. Our mission is to make insurance and financial services more accessible, affordable, and inclusive.

As Creative & Design Lead, you’ll own how the world sees and experiences BJAK. From visuals to messaging, you’ll define our brand and lead the creative force behind it. This isn’t just a design role — it’s a leadership position for someone who can think strategically, move quickly, and execute beautifully. You’ll shape narratives, mentor a creative team, and drive bold campaigns that elevate the brand.

Why This Role Matters

• Shape how millions of users perceive and interact with BJAK.

• Build a brand that stands out in a competitive landscape.

• Translate business and marketing goals into creative that drives results.

• Lead and mentor a high-performing creative team.

• Bring clarity, consistency, and inspiration to everything we put into the world.
  

What You Will Do

1. Brand Strategy & Creative Direction

• Own BJAK’s brand identity across all platforms — from tone to typography.

• Translate marketing and business objectives into compelling visuals and messaging.

• Develop creative concepts and campaigns that connect with users and drive growth.

• Ensure brand consistency across digital, social, print, product, and more.

2. Creative Leadership & Team Management

• Lead, coach, and inspire a multidisciplinary team of designers, writers, and content creators.

• Set a high standard for creativity, execution, and quality under tight deadlines.

• Review and approve creative output to ensure alignment with brand strategy.

• Foster a collaborative, high-ownership culture within the creative team.

3. Execution & Optimization

• Build and manage creative workflows balancing speed, quality, and scalability.

• Partner with growth, product, and leadership teams to execute key campaigns.

• Use data to iterate, optimize, and scale high-performing creative.

• Stay updated on industry and creative trends to keep BJAK relevant and fresh.
  

You Will Thrive Here If You…

• Care deeply about storytelling, brand building, and visual clarity.

• Are hands‑on, fast‑moving, and obsessed with quality and execution.

• Lead teams confidently while remaining willing to roll up your sleeves.

• Work well under pressure and ambiguity without needing a playbook.

• Own projects end‑to‑end and drive for impact, not just completion.

• Reject mediocrity and constantly push for smarter, sharper, better work.

• Manage multiple projects while maintaining structure and focus.

• Communicate clearly, give and receive feedback effectively.

• Want to build something meaningful — fast, at scale, and with real impact.

What You Bring

• 4–6 years in creative, brand, or design leadership, ideally in a fast‑moving brand or agency.

• Portfolio demonstrating strong visual storytelling and cross‑channel campaigns.

• Deep understanding of design, branding, and digital content strategy.

• Proven experience leading creative teams and providing actionable, inspiring feedback.

• Proficiency with Adobe Creative Suite, Figma, Canva, and production workflows.

• Strong project management and stakeholder communication skills.

• Bonus: Experience in fintech, e‑commerce, or high‑growth consumer brands.
  

Our Team & Culture

• Lean, high‑output team that moves fast and delivers results.

• Focus on ownership, execution, and measurable impact rather than titles.

• Collaborative environment that values clarity, speed, and constant iteration.

• Startup‑like culture where ideas move fast, decisions are data‑driven, and work matters.
  

Why Join Us

• Lead the creative vision for one of Southeast Asia’s fastest‑growing fintech platforms.

• Collaborate directly with leadership and own brand strategy end‑to‑end.

• Work with a high‑performance team that values ownership, speed, and smart execution.

• Fast career growth and the opportunity to shape how millions experience BJAK.

• Competitive compensation, flat hierarchy, and zero‑politics culture.
  

About BJAK

BJAK is Southeast Asia’s largest digital insurance platform. Headquartered in Malaysia with operations across the region, we help millions of users access affordable financial protection. Through automation, AI, and intelligent systems, we simplify complex financial services, making them faster and more inclusive.

If you're ready to lead, create, and build a brand that truly stands out — we want to hear from you.