Copywriter

MMM Creative; Selangor; On-site; MYR 100,000 - 150,000; Full time

Job summary

A forward-thinking creative agency in Selangor, Malaysia is seeking a skilled content creator to develop and execute content strategies that align with company goals. The successful candidate will possess strong writing and creative skills in both English and Bahasa, and will be responsible for producing engaging content across multiple platforms. This role involves planning content calendars, conducting market research, and analyzing performance metrics to enhance overall engagement. If you're passionate about creativity and marketing, we want to hear from you.

Qualifications

• Exceptional command of English and Bahasa to create captivating content.
• Experience crafting a variety of content including blog posts and social media.
• Familiarity with content management systems and SEO principles is advantageous.

Responsibilities

• Develop and execute content strategies aligned with company goals.
• Plan and create a content calendar for engaging content.
• Analyze content performance metrics to drive improvements.

Skills

Strong writing skills

Exceptional command of English and Bahasa

Creativity in content ideas

Experience with content management systems

Basic understanding of SEO

Education

Bachelor's degree in marketing, communications, journalism, English, or related field

Job description

Develop and execute content strategies aligned with the company's goals and target audience.

Conduct market research and competitor analysis to identify content opportunities and trends.

Plan and create a content calendar to ensure a consistent flow of engaging and relevant content.

Write, edit, and proofread engaging content for multiple platforms, including website, blog posts, social media, newsletters, and other marketing materials.

Collaborate with internal stakeholders, subject matter experts, and external agencies to gather information and create compelling content.

Ensure all content produced adheres to brand guidelines, tone of voice, and style standards.

Develop and execute social media content strategies to enhance brand visibility and engagement.

Create and schedule social media posts across various platforms, monitor social media channels, and respond to comments and inquiries.

Analyze social media metrics and insights to optimize content performance and drive improvements.

Coordinate the distribution of content across multiple channels, ensuring maximum reach and engagement

Collaborate with the marketing team to promote content through various channels, including email campaigns, digital advertising, and partnerships.

Monitor content performance using analytics tools and adjust strategies accordingly.

Requirements

Exceptional command of the English and Bahasa language with strong writing and grammar skills to create captivating content.

Education: A bachelor's degree in marketing, communications, journalism, English, or a related field is often preferred.

Writing Skills: Strong writing skills are essential for creating engaging and compelling content.

Content Creation and Management: Experience in creating various types of content, such as blog posts, articles, social media posts, website copy, infographics, videos, and more. Familiarity with content management systems (CMS) and a basic understanding of SEO principles can be advantageous.

Creativity: The ability to think creatively and generate innovative content ideas that align with the brand's identity and marketing objectives.