Content Marketing – Editor cum Copywriting

Market Sense; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading content marketing agency in Kuala Lumpur is seeking a skilled Content Marketing – Editor Cum Copywriting. The ideal candidate will manage content strategies, produce engaging materials across platforms, and analyze performance metrics. Fluency in Mandarin is required to communicate with clients. This full-time position offers a creative and flexible work environment with a focus on results over experience. Ideal candidates should have 2-3 years of relevant experience and strong project management abilities.

Benefits

Flexi Working Hours

Creative and Innovative Workplace

Performance-based rewards

Qualifications

• 2-3 years experience in content management and/or social media management.
• Excellent written and verbal communication skills in English and Mandarin.
• Ability to deal with Mandarin speaking clients.

Responsibilities

• Develop traffic-driving content strategy through competitor analysis.
• Produce engaging content including blog posts, emails, and videos.
• Continuously measure and improve content performance using analytics tools.
• Contribute to social media postings and manage social media accounts.

Skills

Data-driven and highly analytical

Great project management skills

Excellent interpersonal and communication skills

Fluent in Mandarin

Basic Microsoft Office skills

Education

Professional Certificate, Diploma, Advanced/Higher/Graduate Diploma, Bachelor’s Degree, Post Graduate Diploma, Professional Degree

Tools

Google Analytics

Facebook Analytics

Microsoft Excel

Microsoft PowerPoint

Microsoft Word

Job description

Content Marketing – Editor Cum Copywriting

Job Highlights

• Flexi Working Hours
• Creative and Innovative Workplace

Job Description

Content Marketing – Editor cum Copywriting (Mandarin)

The Role:

You will be in charge of:

Content Strategy

• Develop traffic driving and customers converting content strategy through in-depth competitor analysis and target audience study
• Develop and maintain editorial calendars and project calendar
• Set publishing timelines from idea generation to publication
• Knowing which platform different kinds of content are best suited to
• Plan when and how to repurpose popular content across media platforms
• Maintaining the company web content while implementing SEO best practices

Content Creation

• Identify your audience interest
• Lead research and trend spotting within the field that fuels content creation
• Produce interesting, well-researched content to drive traffic, engage and convert target customers, and improve shared content across social media channels; content to include blog posts, emails, website copy, eBooks, guide, case studies, videos, presentations, speeches, and other content as needed
• Contribute to social media postings and support social media specialist in management of social media accounts

Content Monitoring & Optimisation

• Continuously measure and improve content performance, leveraging Google Analytics and social media analytics tools
• Provide accurate and timely project reporting on all content marketing activities
• Optimise delivery strategy for each piece, repeatedly test various tools, content formats, and distribution channels with various target audience segments
• Optimise the performance of produced content across different platform
• Identify popular/well perform content and strategise how to repurpose the content across media platforms
• Implement new tools and processes for effective creation and measurement of content
• Build and track benchmarks for measuring success and ROI

The Plus Points:

• We value results, i.e. we reward based on performance, not experience
• You will be supported by designers on product graphic and video
• You will be able to access to our database and tools of content, templates and graphics

Requirements:

• Data-driven and highly analytical: GA, FB analytics etc
• Great project management and time management skills
• Excellent interpersonal skills and communication skills
• Excellent written and verbal communication, both in English & Mandarin
• Candidates fluent in Mandarin required as role requires candidate to deal with Mandarin speaking clients.
• Basic Microsoft Office skills (excel, ppt, words)
• 2-3 years experience in content management and/or social media management
• 4 full time positions available in KL & Penang
• Immediate Hiring

Love Social Media instead? Apply for our Digital Marketer!

Additional Information

Career Level

Junior Executive

Qualification

Professional Certificate, Diploma, Advanced/Higher/Graduate Diploma, Bachelor’s Degree, Post Graduate Diploma, Professional Degree

Years of Experience

2 years

Job Type

Full-Time