Business Development Executive

ServAuto Sdn. Bhd.; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading automotive service platform in Malaysia is seeking a Business Development Executive to expand its workshop network. This role involves conducting outreach, managing acquisition cycles, and building strong relationships with partners. Candidates should hold a diploma or degree in a related field and have strong communication and negotiation skills. The position offers attractive commissions and career growth opportunities as ServAuto aims to reshape Malaysia’s aftersales ecosystem.

Benefits

Attractive commissions tied to acquisition and partner performance

Clear career path toward Senior BD and Regional Manager roles

Qualifications

• Experience in business development, dealer management, field sales, or automotive workshop environment is a strong advantage.
• Comfortable with fieldwork and engaging workshop owners on-site.
• Highly self-motivated, responsible, and able to work independently.

Responsibilities

• Identify, prospect, and acquire new workshops in target regions based on growth plan.
• Conduct outreach via calls, field visits, presentations, and networking.
• Manage the entire acquisition cycle — lead generation, qualification, pitching, negotiation, and onboarding.

Skills

Excellent communication

Negotiation skills

Relationship-building skills

Data-driven mindset

Education

Diploma/Degree in Business, Marketing, Automotive, or related field

Job description

ServAuto is building Southeast Asia’s most trusted car service platform. We go beyond just car maintenance—we’re building a new automotive ecosystem that connects curated workshops, premium car products, and data-driven customer journeys. Whether it’s oil changes, tinting, or accessories, we deliver quality service without pushy upsells, confusing pricing, or waiting in line.

Our mission is to make car care transparent, efficient, and trustworthy. With aggressive growth across digital and physical channels, we’re looking for a finance leader who can turn operational chaos into structured scale—while ensuring we stay lean, compliant, and investment‑ready.

Role Summary

The Business Development Executive is responsible for expanding ServAuto’s workshop network by identifying, acquiring, and developing high‑quality partner workshops. This role plays a key part in strengthening ServAuto’s nationwide presence by ensuring workshops are aligned with our standards, equipped with our products, and committed to delivering a trusted customer experience.

Key Responsibilities

• Identify, prospect, and acquire new workshops in target regions based on ServAuto’s growth plan.
• Conduct outreach via calls, field visits, presentations, and networking to convert prospects into active partners.
• Manage the entire acquisition cycle — lead generation, qualification, pitching, negotiation, and onboarding.
• Maintain a strong, healthy acquisition pipeline through structured research and targeted strategies.

Partnership Development

• Build strong working relationships with newly onboarded workshops to ensure smooth activation.
• Understand partner needs, challenges, and operational gaps.
• Support workshops in meeting activation KPIs, product adoption, and early performance targets.
• Guide workshops on ServAuto SOPs, customer handling standards, and usage of ServAuto products/services.

Market & Data Analysis

• Analyse market trends, competitor activities, and workshop behaviour to strengthen acquisition strategy.
• Track and report weekly on pipeline, partner performance, and BD metrics.
• Provide insights to refine targeting and engagement strategies.

Cross‑Functional Collaboration

• Work with Operations, Marketing, and Product teams to ensure partners receive adequate support, training, and materials.
• Provide on‑ground feedback to improve SOPs, product offerings, and partner engagement processesli>
• Coordinate with Operations to ensure workshop readiness and compliance with ServAuto standards.

Job Requirements

• Diploma/Degree in Business, Marketing, Automotive, or related field.
• Experience in business development, dealer management, field sales, or automotive workshop environment is a strong advantage.
• Excellent communication, negotiation, and relationship‑building skills.
• Comfortable with fieldwork and engaging workshop owners on‑site.
• Data‑driven mindset with basic reporting and pipeline tracking skills.
• Highly self‑motivated, responsible, and able to work independently.

Why Join Us

• Be part of a fast‑growing automotive platform reshaping Malaysia’s aftersales ecosystem.
• Direct impact on the expansion and strength of ServAuto’s workshop network.
• Attractive commissions tied to acquisition and partner performance.
• Clear career path toward Senior BD, BD Lead, and Regional/Area Manager roles.

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