Assistant Manager, Trade Marketing

Munchy's; Klang City; On-site; MYR 80,000 - 100,000; Full time

Job summary

A leading food and beverage company is seeking a Marketing Category Development Manager in Klang City, Malaysia. The role focuses on leading national promotions, managing POSM preparations, and collaborating with internal stakeholders to drive category and brand vision. Candidates should have a degree in Business or Marketing, at least 5 years of experience in relevant roles, and preferably experience in the FMCG industry. This position offers an opportunity to influence marketing and new product development strategies.

Qualifications

• Minimum 5 years related experience with minimum 3 years’ experience in category development.
• Experience in the FMCG industry is an added advantage.

Responsibilities

• Responsible for all national promotion & NPD POSM purchase, APC preparation, delivery, tracking and process invoices.
• Lead sampling execution with sales team by preparing sampling outlet list.
• Ensure National Promotion forecast volume is according to budget.
• Prepare display conformance photo report for incentive purpose.
• Manage additional Trade Display Budget for campaign/NPD.

Skills

Category development

Marketing planning

POSM preparation

Sampling execution

Education

Degree in Business/Marketing

Job description

3mo ago , from Universal Robina Corporation

• Support Category Development to jointly develop category / brand vision with marketing. Planning and execution excellence for marketing plans and NPD launches.
• Lead POSM preparation and sampling execution with internal stakeholders. Plans, track and review performance for future learnings and improvement.

Key Responsibilities

• Responsible for all national promotion & NPD POSM purchase, APC preparation, delivery, tracking and process invoices.
• Lead sampling execution with sales team by preparing sampling outlet list and manage issues faced by sales team & agency.
• To ensure National Promotion forecast volume is according to budget or PNL.
• To prepare display conformance photo report for incentive purpose.
• Manage additional Trade Display Budget – drive additional display for campaign / NPD, manage claim of trade display and listing fees of NPD.
• Prepare National Promotion Post Promo Evaluation and share with internal teams.
• Preparation of new launch product – establish quantity of listing sample & pack to deliver to sales team.
• To prepare Sales Bulletin for sales manager to brief sales rep / merchandiser during month end meeting.
• Clearance fund / listing fees management.

Requirements

• Minimum Degree in Business / Marketing.
• Minimum 5 years related experience with minimum 3 years’ experience in category development.
• Experience in the FMCG industry is an added advantage.