Social Media & Community Specialist

PT Polyland Group Indonesia; Jakarta Selatan; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A dynamic marketing agency in Jakarta Selatan is seeking a Social Media Specialist to manage and grow its social media platforms. The ideal candidate will create engaging content, interact with the community, and monitor audience sentiment. Requirements include a Bachelor's degree in a related field and 1–2 years of experience. The role demands excellent communication skills and a strong understanding of social media algorithms. Join us to enhance our brand's online presence through innovative strategies and community engagement activities.

Qualifications

• Minimum 1–2 years of experience as a Social Media Specialist or Community Manager.
• Strong understanding of social media platforms and their algorithms.
• Fluent in English is a plus.

Responsibilities

• Manage and grow the company’s social media platforms.
• Plan, create, and schedule engaging social media content.
• Act as the main liaison between the brand and its audience.

Skills

Social media management

Communication

Community engagement

Creativity

Analytical skills

Education

Bachelor’s degree in Communication, Marketing, Public Relations, or a related field

Tools

Social media analytics tools

Job description

Overview

Manage and grow the company’s social media platforms (Instagram, TikTok, LinkedIn, X/Twitter, etc.). Plan, create, and schedule engaging social media content aligned with brand strategy and marketing campaigns. Build, manage, and maintain strong relationships with the online and offline community. Act as the main liaison between the brand and its audience by responding to comments, direct messages, and community discussions. Manage community engagement activities such as interactive campaigns, discussions, challenges, giveaways, and community events. Monitor conversations, trends, and audience sentiment to protect and enhance brand reputation. Collaborate with marketing, customer service, and internal teams to address community feedback, inquiries, and issues. Prepare regular reports on social media performance and community engagement metrics. Coordinate collaborations with influencers, KOLs, and community partners when required.

Qualifications

• Bachelor’s degree in Communication, Marketing, Public Relations, or a related field.
• Minimum 1–2 years of experience as a Social Media Specialist, Community Manager, or a similar role.
• Strong understanding of social media platforms and their algorithms.
• Excellent written and verbal communication skills
• Fluent in English is a plus point
• Experience managing online communities (e.g., WhatsApp/Telegram groups, Discord, forums).
• Familiar with social media analytics and community metrics (engagement rate, growth, sentiment analysis).
• Creative, proactive, and highly empathetic toward audience needs.
• Able to handle feedback, complaints, and communication issues professionally.
• Strong organizational skills and ability to manage multiple tasks simultaneously.
• Ability to work independently and collaboratively in a fast-paced environment