GoPay Wallet Marketing Lead: Sponsorships & Mini Apps

GoTo Group; Daerah Khusus Ibukota Jakarta; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading digital ecosystem company in Indonesia seeks a Brand Manager to lead high-impact marketing initiatives, including major sponsorships and Mini App engagement. Key responsibilities include overseeing event planning, managing negotiations, and delivering performance analyses. Ideal candidates will have strong project management and negotiation skills, an analytical mindset, and marketing expertise. This role is pivotal in driving brand presence and engagement through innovative strategies across multiple channels.

Qualifications

• Strong project and event management skills for leading sponsorship programs.
• Excellent stakeholder management with rights holders and agencies.
• Strong analytical skills for performance tracking and insights.
• Solid marketing expertise in go-to-market strategies.

Responsibilities

• Lead end-to-end management of major sponsorship initiatives.
• Oversee planning and creative development for sponsorships.
• Deliver comprehensive post-event reports with insights.
• Support media placements through coordination.

Skills

Project management

Negotiation skills

Analytical skills

Creative mindset

Cross-functional collaboration

Marketing expertise

Job description

A leading digital ecosystem company in Indonesia seeks a Brand Manager to lead high-impact marketing initiatives, including major sponsorships and Mini App engagement. Key responsibilities include overseeing event planning, managing negotiations, and delivering performance analyses. Ideal candidates will have strong project management and negotiation skills, an analytical mindset, and marketing expertise. This role is pivotal in driving brand presence and engagement through innovative strategies across multiple channels.