Social Media Marketing jobs in Germany

LONDON, UK(Hybrid Working - 3 days in the office per week)

A benchmarked salary between £44,000-£50,000 based on your level within our progression framework.

We are Born Social, a social-first creative agency that brings brand building into the social era. We have a track record of delivering transformation for iconic brands like Guinness, Ford, and Barclays, led by our team of social natives and brand experts, underpinned by technology.

Backed by the strength of a brilliant business that’s proudly B-Corp certified, we’re consistently recognised as one of the best places to work.

We’re proud to be part of Croud-a global, full-service digital marketing agency. Together, we operate as a unique scaled network of Intelligent, Creative Specialists, delivering better brand outcomes and unlocking potential for our people, our clients, and our communities.

This is a Croud role, sitting at the intersection of Born Social (Creative) and Croud (Media), helping to prove the effectiveness of social-first creativity through robust analytics.

We’re looking for a Senior Creative Analyst to play a hands‑on role in delivering best‑in‑class social creative analytics for our clients, across owned, earned and paid.

Reporting into the Creative Analytics Director, this role is focused on execution, analysis, and client delivery. You’ll be deeply involved in reporting, dashboard builds, and turning performance data into clear, actionable insights that help clients understand what’s working, why it’s working, and how to improve.

This role is perfect for someone who enjoys being close to the data, owning outputs, and advising clients through evidence‑led insight.

• Leading day‑to‑day analytics delivery across key client accounts, owning outputs from brief to delivery
• Owning regular reporting cycles (weekly, monthly, quarterly), ensuring work is accurate, insightful and clearly linked to creative performance
• Delivering deep‑dive analyses, effectiveness reports and project‑based insight work
• Translating complex data into clear, compelling narratives and recommendations clients can act on
• Building, maintaining and evolving dashboards (e.g. Datorama, Tableau) for clients and internal teams
• Ensuring data quality, consistency and best‑practice visualisation across all reporting
• Applying creative effectiveness and social measurement frameworks across platforms such as Meta, TikTok, Snap and Pinterest
• Identifying performance patterns, drivers of success and opportunities to optimise creative output
• Acting as a trusted analytics partner to clients, confidently walking them through results, implications and next steps
• Collaborating closely with Strategy, Creative, Media and Client teams to embed analytics into planning and optimisation
• Supporting new business, pitches, case studies and occasional research or thought‑leadership projects

• You’ve got proven experience in analytics, insights or effectiveness roles, ideally within an agency environment
• You have a strong grounding in social media analytics and creative performance measurement, and you’re comfortable working across multiple platforms and formats
• You’ve got hands‑on experience building dashboards and reporting outputs (Datorama, Tableau or similar)
• You’re confident working directly with clients and presenting insight clearly and persuasively.
• You’re a strong analytical thinker who knows how to turn data into meaningful insight, not just numbers and charts
• You’re familiar with marketing and creative effectiveness principles, and tools like Sprinklr (or similar).
• You’re detail‑oriented, reliable and accountable for high‑quality delivery, with a curious, improvement‑focused mindset
• You’re collaborative, comfortable working across disciplines, and confident operating independently while knowing when to seek input or elevate
• (Bonus, but not essential: experience with SQL, Python or more advanced analytics techniques)

Croud operates a hybrid working model with a minimum of 3 days a week based in our London office and the remaining days from home if you wish.

Croud offers a clear path to progression for all members of staff. We are committed to offering development opportunities alongside a support system of regular performance reviews. The opportunities are endless!

On completion of the three‑month probation period, every employee is eligible for the benefits listed on our careers site which include:

• Sabbatical: Paid sabbatical at 7 years with an option to take it unpaid at 5 years
• 25 days holiday a year
• Discretionary annual performance based incentive
• Sale commission
• Recruitment referrals bonus
• Health & Wellbeing contribution
• 2 Recharge Days each holiday year
• Ride to Work scheme
• Railcard
• Season Ticket loan
• Home office chair and home office screen
• Free fruit, breakfast cereals, snacks and tea & coffee in the office
• Enhanced Primary and Secondary family leave as well as extended Parental Leave and Shared Family Leave
• Life insurance and income protection
• Medical Cash Plan
• Pension
• Curated 3rd party learning platform as well as access to Croud Campus (our bespoke learning and development platform)
• IPA Membership
• Peer to peer recognition scheme 'bonusly'
• Team off‑sites/regular socials
• Year‑round holiday parties
• Flexible working options
• Day to make a difference

Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, colour, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.

At Croud, our vision centres around the idea of unlocking potential. We do this by elevating everyone in an inclusive and progressive culture, empowering individuals to deliver their best work. This means we build better brand outcomes, and unlock potential for our people, our clients and our communities.

We live and breathe five core values that foster a culture where everyone can thrive. Our commitment to elevating each other is fundamental to both our cultural and business success. The ideal candidate will excel in and demonstrate the following:

• In it together - our value on integration, collaboration and outcomes
• Eye on the future - our value on futurism, creativity and passion
• Generous in spirit - our value on people, development and inclusion
• Do what you say - our value on integrity and accountability
• Make a difference - our value on purpose and impact

We celebrate different ideas, perspectives, and backgrounds here at Born Social. As an equal opportunities employer, we believe in the power of an inclusive and representativeteam. We welcome applications regardless of race, religion or belief, sex, gender identity, sexual orientation, age, political affiliation, family, or parental status. We don’t simply comply with the Equality Act, we go further and take pride in building a stronger and more creative work environment, committed to inclusion, diversity, and representation.

We’ve partnered with Day of Wrk to show you what daily life is like in some of our most popular job roles. Visit their site to see content from some of our team including Social Media Managers, Motion Designer & Account Managers.