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Job Title: Health & Wellbeing Coach

Salary: Dependent on experience

Responsible To: HWBC – Team Leader

Hours: 37.5

Key Relationships: General Practices (32), PCNs (4), WL ICB, Central London Borough Team, Westminster City Council, Bi-Borough (West London), CNWL, CLCH, One Westminster, Imperial College Health Partners

Healthcare Central London Ltd (HCL) is a federation of 32 General Practices and 4 Primary Care Networks (PCNs) in Westminster caring for more than 275,000 registered patients. We provide Community and Primary Care services to our residents, in addition to a wide range of staffing, management and administrative support to our member practices. By working closely with our PCNs and other key partners, including the Local Authority and community organisations, we help people to stay well and live healthier lives for longer.

We operate Federation-led services including Respiratory and Spirometry hubs; Community Cardiology; Community Dermatology; Community Diabetes service; Access E-hub and Enhanced Access, and we support PCNs with managing their NWL single offer contract of services and the National Network DES contract, including ARRS roles.

We are proud to have a unique model of community-led care and support to tackle imbalances and inequality in the system called ‘The Octopus’ and takes us on a journey as part of the Westminster Integrated Neighborhood Team (INT).

We work collaboratively with other partners in the commercial sector including joint ventures; research and consultancy.

Our approach is to deliver exceptional assistance to our 32 General Practice members and to operate our NHS contracts in a manner that supports our Practices and their patients by providing services economically, locally, promptly and in a familiar environment.

Our employees work flexibly according to the needs of our customers, typically onsite at our practices, or hub sites including South Westminster Centre or at our office at Capital House near Edgware Road tube station.

Our purpose is to transform Health and Wellbeing in our communities.

Our Vision is to be the Healthcare Provider of choice, rooted in primary care.

For our practices, patients, teams and ecosystem we commit to be:

• Compassionate: we listen respectfully, offer the opportunity for different viewpoints, and are kind to each other
• Accountable: we work with integrity, taking accountability for our work to achieve the highest quality outcomes
• Resilient: we listen and with this feedback, we constantly build and improve
• Pioneering: we champion change, embrace creativity and promote innovation and new ways of thinking
• Aspirational: we nurture and motivate so our people are enabled to reach their full potential

As a Health and Wellbeing Coach, you will empower individuals to take control of their physical and mental health by supporting behavior change and promoting self-management. Using health coaching, motivational interviewing, and behavior change techniques, you will help people build the knowledge, skills, and confidence to make positive lifestyle changes. This role takes a holistic approach, increasing access to community support and self-management education. Working closely with GPs, Care Navigators and other healthcare professionals within Primary Care Networks, you will deliver personalised care to individuals referred for support with conditions such as diabetes, obesity, hypertension, and stress, as well as those needing emotional and motivational support. Westminster is home to a very diverse population, and the residents you will work with may come from a range of backgrounds – some more challenging than others. This is an exciting opportunity to contribute to an innovative care model that aims to reduce health inequalities and improve patient outcomes.

This role is especially well-suited to someone with knowledge, experience, and enthusiasm in psychology, wellbeing, fitness, health, or nutrition.

• Patient and Community Engagement: Encourage patients, their families, and carers to actively participate in their own healthcare, facilitating access to community resources, peer support groups, and other wellbeing activities.
• Oversee the use of health technology to support patient engagement and lifestyle changes, such as tele-health and action planning tools.
• See patients on a one-to-one basis within GP practice clinics, as well as in groups providing health and wellness support.
• Work with patients over multiple sessions (up to 12) to coach, motivate, and support them in identifying their needs, setting goals, and putting their personalised health and care plan into action.
• Collaborative Working: Build and maintain relationships with external agencies and local community services to foster a coordinated approach to patient care.
• Work closely within the PCN’s multidisciplinary team (MDT) and with GP practices to facilitate appropriate patient referrals and data entry, adhering to data protection standards and agreements.
• Drive to embed themselves within their GP practices alongside other clinical type roles.
• Contribute to adhoc project work, including support to the Health Equity team, or other HCL colleagues.
• Documentation and Administration: Ensure accurate and up-to-date patient records, including documentation of all health coaching interventions, referral processes, and directory of services.
• Support practice staff in patient referrals and identification of individuals suitable for health and wellbeing coaching.
• Present health education in both one-on-one and group settings, including facilitating discussions and action plans that empower patients to make informed health choices.

• Proven experience in health coaching, motivational interviewing, and behaviour change techniques.
• Experience within a healthcare setting, with a strong focus on patient-centred care.
• Excellent communication and interpersonal skills, with the ability to build effective relationships with internal teams, external agencies, and patients.
• Strong organisational skills and attention to detail for record-keeping, training planning, and administrative responsibilities.
• Commitment to personalised care, reducing health inequalities, and empowering individuals to manage their health independently.

• Educated to degree level or relevant level of skills and experience
• Evidence of continuing education and development
• Experience within a healthcare setting
• Experience of working within a multidisciplinary team

• Accredited Health and Wellbeing Coach (Personalised Care Institute (PCI) Accredited Courses)
• Experience of working within Primary Care
• Experience working within digital healthcare

• Working knowledge and a commitment to team approach and multi-disciplinary working
• Understanding of clinical risk management and clinical governance
• Knowledge of various IT systems and good IT proficiency
• An understanding, acceptance and adherence to the need for strict confidentiality
• Knowledge and awareness of issues affecting Primary Care and more broadly within the NHS

• Knowledge of EMIS, SystmOne, Patches and Surgery Connect

• Ability to develop and sustain relationships with a wide range of individuals and within groups
• Ability to work across organisations to deliver a common objective
• Willingness to share and collaborate across entire primary health team
• Ability to develop and maintain effective working relationships with multidisciplinary and multi-agency teams
• Ability to recognise own limitations and act upon them appropriately
• Willingness to learn new skills and to problem solve daily
• Ability to work within the changing structure of the NHS
• Excellent communicator
• Ability to work in line with practice systems and processes
• Ability to understand issues, problem solve and propose solutions
• Analysis of data to produce succinct information appropriate for its audience
• Able to take conscious steps to manage self under pressure - creating time for reflection and support for self and others

• Microsoft Office 365 suite skills

The above list of job duties is not exclusive or exhaustive and the post holder will be required to undertake such tasks as may reasonably be expected within the scope of the post