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1,826

Brand Manager jobs in United Kingdom

EU Brand Manager Whiskey

EU Brand Manager Whiskey
Sazerac Company
London
GBP 50,000 - 75,000
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Brand Manager Gin Mare & Diplomático

Brand Manager Gin Mare & Diplomático
Brown-Forman
London
GBP 45,000 - 75,000

Brand Manager

Brand Manager
Alliance Pharmaceuticals Limited
Chippenham
GBP 40,000 - 60,000

Assistant Brand Manager

Assistant Brand Manager
Seven Search and Selection Ltd
St Albans
GBP 35,000

Brand Manager

Brand Manager
Valeo Foods UK
Crowmarsh Gifford
GBP 40,000 - 70,000
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Global Junior Brand Manager - CNAP

Global Junior Brand Manager - CNAP
Rhian_Convatec
Oxford
GBP 28,000 - 38,000

Performance Brand Manager

Performance Brand Manager
Good For Me
London
Remote
GBP 40,000 - 70,000

Brand Manager - 9 Month Contract

Brand Manager - 9 Month Contract
Blu Digital
London
GBP 36,000 - 43,000
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Growth Marketing Manager

Growth Marketing Manager
Barclays UK
London
GBP 60,000 - 90,000
Urgently required
3 days ago

Senior Marketing Manager (Temp), DSP Driver Capacity

Senior Marketing Manager (Temp), DSP Driver Capacity
Amazon
London
GBP 50,000 - 80,000
Urgently required
4 days ago

Consumer Marketing Specialist

Consumer Marketing Specialist
Coloplast
Peterborough
GBP 25,000 - 35,000
Urgently required
5 days ago

Marketing Executive

Marketing Executive
Lynn News
Dartford
GBP 25,000 - 35,000
Urgently required
5 days ago

Performance Marketing Specialist

Performance Marketing Specialist
Vivienne Westwood
London
GBP 35,000 - 55,000
Urgently required
5 days ago

Senior Marketing Manager Europe

Senior Marketing Manager Europe
Life Molecular Imaging GmbH
Fareham
GBP 50,000 - 70,000
Urgently required
5 days ago

Mandarin / English Part-time Marketing Officer – Liverpool

Mandarin / English Part-time Marketing Officer – Liverpool
United Kingdom Education Centre
Liverpool
GBP 60,000 - 80,000
Urgently required
7 days ago

Assistant Brand Manager Masterbrand

Assistant Brand Manager Masterbrand
Rhian_Convatec
London
GBP 35,000 - 55,000

GLOBAL BRAND MANAGER - PERONI NASTRO AZZURRO

GLOBAL BRAND MANAGER - PERONI NASTRO AZZURRO
Asahi Europe and International
Woking
GBP 60,000 - 90,000

Brand Manager

Brand Manager
Potter & Moore
Peterborough
GBP 30,000 - 60,000

Assistant Brand Manager

Assistant Brand Manager
Michael Page (UK)
London
GBP 29,000 - 35,000

Brand Manager

Brand Manager
Michael Page (UK)
London
GBP 50,000 - 60,000

Events Brand Marketing Manager (EU Live Event & Sports)

Events Brand Marketing Manager (EU Live Event & Sports)
Aquent
London
GBP 40,000 - 65,000

Campaign Manager (brand agency)

Campaign Manager (brand agency)
Michael Page (UK)
Leeds
GBP 28,000 - 30,000

Senior Property Marketing Consultant

Senior Property Marketing Consultant
Spicerhaart Group Ltd.
Maidstone
GBP 45,000
Urgently required
3 days ago

Head of Marketing

Head of Marketing
COREcruitment International
Uxbridge
GBP 40,000 - 50,000
Urgently required
3 days ago

Head of Marketing (Web)

Head of Marketing (Web)
DevFinders
Dorking
GBP 45,000 - 70,000
Urgently required
3 days ago

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EU Brand Manager Whiskey

Sazerac Company
London
GBP 50,000 - 75,000
Job description
Sazerac Company Overview

Build your career at Sazerac! With almost 400 years of rich history, Sazerac Company has thrived as an independent, American family-owned company with operations in the United States and around the world. Since the 2000s, Sazerac has averaged double digit growth every year! Sazerac Company produces and markets the most award-winning bourbons and whiskeys in the world, including Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton’s, Traveller, and Sazerac Rye. Additionally, Sazerac owns many popular brands across a range of spirits, including Fireball, Svedka, Wheatley, BuzzBallz, Southern Comfort, Seagram’s V.O., Myers’s, Goldschläger, Parrot Bay, 99 Brand, and Platinum Vodka.

Job Description/Responsibilities

The European Brand Manager for Whiskey is responsible for executing impactful brand-building strategies, in-line with global plans, for the priority brands within both the American and non-American whiskey portfolios (e.g., Irish, Canadian, Indian), with the aim of meeting or exceeding annual AOP and KPIs. This position collaborates closely with our Marketing and Sales teams across Europe, agencies, and trade partners to achieve key objectives. Additionally, the European Brand Manager for Whiskey is responsible for fulfilling personal development goals. Effective workflow management and implementation are critical priorities for this role.

  • Contribute to the 3-5 year plan aimed at achieving targets for priority brands and markets. Identify key strategic initiatives and marketing components necessary to fulfill yearly Annual Operating Plan targets for each priority brand and market. Evaluate the appropriateness of global targeting and positioning for EU consumers, collaborating with global teams to refine the strategy as necessary. Execute the monthly SOP process reporting. Participate in the monthly alignment meetings with Global Brand teams and EU commercial teams. Oversee the monitoring of monthly brand KPIs to ensure AOP targets are met.
  • Brief the team on the localization and enhancement of all essential paid and earned communication toolkits, including creative assets, media, public relations, social media, and more. Establish, promote, and safeguard brand assets across various markets, campaigns, and activations. Clearly define the Campaign Management System (CMS) for all campaigns and programs. Ensure alignment of BTL programming with the Sales team and provide the Shopper team with pertinent trade marketing tools. Equip commercial teams with the necessary tools and resources to effectively implement AOP initiatives.
  • Contribute to the 3-5 year strategic plan aimed at achieving targets for priority brands and markets. Assist in closing gaps identified. Conduct consumer and shopper research, along with competitive audits, to identify brand frictions and optimize the path to purchase. Gather consumer insights specific to each priority brand and country. Establish pre- and post-analysis measures to evaluate the effectiveness of each initiative and the associated expenditures.
  • Develop Brand Plans for assigned brands in collaboration with key global marketing partners and the UK Sales and Trade Marketing teams. Contribute to the 3-5 year plan aimed at achieving targets for priority brands and markets. Review yearly brand AMP. Raise all requisite POs and accruals, and process and track all invoices accordingly.
  • Support the regional NBD process and ensure regulatory compliance across markets. Collaborate with Global Brand teams to align local strategies, allocations, and brand-building platforms. Liaise with the commercial team regarding brand plans, AMP allocations, and strategic priorities for each key market as part of the annual budgeting process. Coordinate with the Shopper team to harmonize and prioritize programming needs across key accounts, channels, and markets. Work closely with R&D and Supply Chain to meet NBD deadlines and requirements.
  • Establish clear and organized priorities for yourself. As a priority team leader, identify the key team members critical to achieving success. Clearly define the roles of each team member and ensure they understand their responsibilities. Regularly monitor team progress in relation to these priorities.
  • Oversee the agency's creative output related to package development, marketing collateral, and sales materials for all assigned new business development projects and brands.
Qualifications/Requirements

MUST

  • Ability to handle multiple tasks at one time
  • Budgeting, planning and/or financial analysis experience.
  • Strong computer skills and high comfort using technology and systems
  • Bachelor's Degree
  • Willingness to travel
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with stakeholders at all levels.
  • Good time management skills and the ability to prioritize
  • 5 years Business experience, at least
  • 5 years relevant experience (minimum)

PREFERRED

  • 5-10 years relevant experience (minimum)
  • Undergraduate degree in Business, Marketing or Communications
  • Experience in Alcohol Beverage Industry or CPG overall
  • 3 years implementation or project management experience.
  • 3 years Alcoholic Beverage Industry compliance experience
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* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.

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