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Job Details
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Location: Augsburg, Germany
Job Category: Other
EU work permit required: Yes
Job Views: 2
Posted: 26.04.2025
Expiry Date: 10.06.2025
Job Description
#Innovation #Teamwork #Initiative are our shared values. If you seek a meaningful challenge in a fast-growing international healthcare company, join us and help save lives every day.
Penumbra Europe GmbH, based in Berlin and headquartered in Alameda, California, is a global leader in innovative therapies for stroke patients. We design, develop, manufacture, and market medical technology products with a diversified portfolio. With 4,500 employees worldwide and $1.2 billion revenue in 2024, our customers include hospitals and healthcare providers across the US, Europe, Canada, and Australia, through direct sales and distributors.
Role Overview
We are seeking a Product Marketing Manager Germany & Austria Peripheral (m/f/d), based in Germany, to lead regional marketing strategies and campaigns. Responsibilities include managing product launches, conducting market research, creating marketing materials, and collaborating with cross-functional teams to support sales while ensuring regulatory compliance.
Key Responsibilities
- Align and commercialize Penumbra's product portfolio in Germany, enhancing brand visibility through targeted campaigns.
- Support management in developing annual marketing plans for EMEA and local strategies.
- Conduct regular customer visits, especially with KOLs.
- Contribute to product development and strategic planning with EMEA and global marketing teams.
- Plan and execute product launches in cooperation with regional teams.
- Coordinate congresses and medical education events with the EMEA events team.
- Identify market potentials through research, analyze customer needs, and develop business cases and ROI analyses.
- Review product specifications and evaluate new product ideas or changes.
- Work with the Sales Manager to identify training needs and implement development initiatives.
- Monitor market trends, assess competitors, and prepare product comparisons.
- Lead and support product access negotiations within Germany.
- Optional: Experience with GPOs, product positioning, pricing, and strategy development.
Qualifications
- Bachelor's degree in Marketing, Business Administration, or related field.
- Minimum of 3 years in product marketing within the medical device industry, preferably in peripheral vascular or interventional cardiology therapies.
- Strong understanding of local healthcare systems and market dynamics.
- Proven experience with product launches and marketing strategies.
- Experience managing KOL relationships.
- Excellent communication and collaboration skills.
- Analytical mindset and data-driven decision-making.
- Project management skills for leading product launches.
- Ability to work independently and in teams, with adaptability and resilience.
- Willingness to travel up to 50%.
Employee Benefits
- Annual fitness subsidy to promote a healthy lifestyle.
- Employee assistance program for support and guidance.
- Two weeks paid family care leave.
- 30 days of vacation plus paid time off on December 24th and 31st.
- Supportive, diverse team fostering growth.
- Company car for private use.
- Employee stock purchase program with 15% cashback.
- Employer contribution of 15% to pension plan.
- Comprehensive accident insurance during business trips.