Email Marketing Specialist jobs in United Arab Emirates

The Assistant Digital Marketing Manager for the Waldorf Astoria Dubai International Financial Centre works on behalf of our guests and collaborates with other team members. To successfully fill this role you should maintain the attitude, behaviours, skills and values that follow:

• Team player with a positive attitude, strong interpersonal and communication skills.
• Strong organizational skills with the ability to work independently.
• Flexibility to adapt to changing business needs and priorities.
• Strong understanding of OTA platforms, third‑party apps and luxury brand representation online.
• Proficient in digital marketing tools: Meta Ads, Google Ads, programmatic advertising platforms and SEO tools.
• Hands‑on experience with website management (CMS, Google Analytics, Google Search Console and content gateways).
• Knowledge of SEO on‑page and technical optimization and online user experience.
• Ability to analyze digital campaigns, track ROI and provide actionable insights.
• Project management skills for planning and executing digital campaigns and website updates.
• Strong attention to detail and ability to produce high‑quality digital content.
• Self‑motivated, highly enthusiastic and able to adapt to industry trends and emerging digital technologies.

Waldorf Astoria provides guests the exceptional environment and the personalised attention of True Waldorf Service that creates a singular experience. If you understand the value of personalised attention and know how to treat even the most extraordinarily different experiences with the same rich level of customer service you may just be the person we are looking for!

The Assistant Digital Marketing Manager leads the digital vision of Waldorf Astoria Dubai International Financial Centre transforming strategy into impactful campaigns that drive visibility, performance and revenue. As part of an award‑winning Forbes Five‑Star luxury property this role ensures that every digital initiative reflects the sophistication and prestige of the brand positioning the hotel as a leader in luxury hospitality.

The Assistant Digital Marketing Manager is responsible for performing the following tasks to the highest standards:

• Oversee content and performance across Expedia, TripAdvisor, Sojern, Sabre, Hilton Elevate, meta‑search channels and associated apps.
• Ensure all listings reflect accurate information, updated imagery and consistent luxury brand representation.
• Support the Commercial team in monitoring promotions and rate strategies to maximize visibility and bookings.

• Maintain and update the hotel website, apps and digital platforms including Content Gateway, ICE Portal, SevenRooms, Simplify digital screens and gift certificate portals.
• Ensure all content photography and offers meet brand standards and are updated regularly.
• Support digital storytelling through imagery, copy and layouts that align with luxury positioning.

• Implement on‑page and technical SEO practices to strengthen website visibility and improve search rankings.
• Use Google Search Console and other tools to monitor keyword performance and optimize user pathways.
• Coordinate with the Marketing team to integrate SEO best practices into campaigns and website content.

• Track digital performance using Google Analytics, Search Console and internal dashboards.
• Prepare reports on ROI, website performance, OTA traffic and digital campaign results.

• Execute paid media campaigns across Meta Ads, Google Ads and programmatic platforms.
• Monitor budget spend, targeting accuracy and campaign effectiveness to maximize ROI.
• Support creative development for digital ads to ensure alignment with luxury branding.

• Monitor competitor activity across OTAs, websites and paid media.
• Stay updated on digital marketing trends within the luxury hospitality sector.
• Provide recommendations to improve the hotel’s online presence and guest engagement.

Previous experience in a luxury hotel in the UAE is advantageous.

EOE/AA/Disabled/Veterans

Manager