Brand Manager-Jobs in United States

• Develop and execute data-driven marketing strategies with defined KPIs, success metrics, and ROI measurements.
• Create and manage product marketing materials, ensuring compliance with regional legal and regulatory requirements.
• Produce social media campaigns and targeted digital activities across websites and email channels.
• Support the investor relations team with product marketing materials, including pitch decks, reports, and website updates.
• Manage event logistics and produce pre- and post-event marketing content.
• Implement comprehensive analytics frameworks to track campaign performance and optimize marketing initiatives.
• Handle marketing-related client service requirements, such as monthly newsletters, audience-relevant content, and EDMs.
• Coordinate translations for all marketing materials where required.
• Review and update website content quarterly to ensure relevance and performance optimization based on analytics data, tracking key metrics like visitor engagement, conversion rates, and alignment with overall marketing KPIs.
• Support lead generation and nurture programs with measurable conversion metrics.
• Prepare and present data-driven marketing reports to leadership, demonstrating impact and ROI of marketing initiatives.
• Lead and mentor team members, providing clear direction, performance management, and professional development opportunities.

Requirements :

• 5+ years of experience in marketing roles, preferably in the financial services sector.
• Proven experience managing and developing team members with demonstrated leadership capabilities.
• Strong analytical skills with the ability to interpret data, identify trends, and derive actionable marketing insights.
• Experience developing KPIs and implementing measurement frameworks for marketing campaigns.
• Strong project management skills with attention to detail and ability to meet deadlines.
• Ability to write and create original content for various marketing channels.
• Understanding of financial markets and investment products.
• Strong communication and interpersonal skills for interacting with internal and external stakeholders.
• Experience working with compliance and regulatory guidance to ensure compliant collateral.
• Proficiency with marketing analytics tools, CRM systems, and data visualization platforms.
• Familiarity with marketing automation tools and project management software.
• Bachelor's degree in Marketing, Business, or related field.
• Experience working in a global company with centralized marketing functions - An Advantage.
• Experience building and scaling marketing analytics capabilities - An Advantage.
• Knowledge of marketing attribution models and ROI measurement - An Advantage.

Job ID: Marketing Manager • Abu Dhabi, United Arab Emirates