Digital Designer

HyperionDev; Cape Town; Hybrid; ZAR 200 000 - 300 000; Full time

Job summary

A leading tech education provider in Cape Town is looking for a creative Digital Designer to join their marketing team. This role involves creating engaging content for various platforms, including visual assets, website design, and social media campaigns. The ideal candidate will have at least 3-4 years of design experience, proficiency in Figma and the Adobe Suite, and a strong portfolio showcasing their skills. The position offers hybrid working options and opportunities for professional growth within the tech education landscape.

Benefits

Flexible working schedule

Opportunity to learn tech skills

Collaborative work environment

Qualifications

• 3-4 years of digital design experience with a strong portfolio.
• Figma, Adobe XD or Sketch experience for website design.
• Strong understanding of societal and cultural diversity.

Responsibilities

• Create content including rich media visuals and social media assets.
• Design responsive websites and digital collateral.
• Ideation of new content and execution for campaigns.

Skills

Digital design experience

UX & UI design understanding

Figma / Adobe XD / Sketch proficiency

Collaboration with developers

Illustration and motion graphics skills

Adobe Suite proficiency

Data-driven design thinking

Excellent communication skills

Tools

Figma

Adobe Photoshop

Adobe Illustrator

Adobe Premiere Pro

Webflow

Job description

HyperionDev is one of the largest providers of accelerated tech education in EMEA and one of the oldest providers of "coding bootcamps" in the world. We work with top universities such as Imperial College London, The London School of Economics, The University of Edinburgh, and Stellenbosch University to deliver structured technical courses and bootcamps that accelerate people into fulfilling tech careers. We have been recognised as one of the top education technology scaleups in the world and gained the financial backing of Meta (previously Facebook) which recognised us as the most socially impactful startup operating in Africa, where we initially started our work.

We are dedicated to closing the global tech skills gap and we achieve this by integrating tech education with human mentorship and expert code review powered by a workforce in Southern Africa, which lowers the cost of an accessible education in technology. This model has been successful, allowing us to reach millions of learners a year from over 60 countries. We have also partnered with government bodies such as the UK's Department for Education who provide scholarships for students to study on our bootcamps and gain employment at companies such as AstraZeneca and the United Kingdom's National Health Service (NHS).

We're backed by nearly 2000 investors, having raised the largest crowdfunding round of funding for an edtech company in history. As a primarily bootstrapped, profitable, and scale up tech business join us as we play our part in making the world a more stable, safer, and fair place.

ABOUT THE ROLE

We are looking for a highly creative, self‑motivated designer with a passion for crafting and a keen eye for detail to join our marketing team. There is a strong primary focus on content & UI design, with UX experience considered a strong bonus. You need to be able to think critically and put yourself in the customer's shoes at every touchpoint. Your portfolio must show strong proof of this.

You will be operating in a fast‑paced, hands‑on environment and working on a wide range of projects: from conceptualising and executing social media campaigns, designing responsive websites and digital collateral for our brand, to styling and shooting content in‑house.

You will be working directly with our global marketing team to ensure that creative fulfils the strategic requirements of our brand and that it resonates with our audience. You will assist with cross‑divisional strategic projects while running with your own – all the while continuing to explore and push the boundaries in the ever‑changing digital landscape.

RESPONSIBILITIES

• Take over and own the creation of content including rich media visuals, animated videos, social media assets, paid media, web banners, email communications and more
• Ideation of new content and execution
• Creating presentation decks for Partnerships team and supporting on the creation and roll out of assets for partnered content and programs
• Updating program and bootcamp documentation as required
• Working with partners on shared marketing campaigns
• Maintain existing flow of good quality messaging
• Take our website design / UI to the next level
• Manage the branding for our events aimed at school leavers
• Assist with the establishment of the sub brand of our Careers platform

REQUIREMENTS

Minimum

• Min. 3-4 years of digital design experience with a high‑calibre portfolio to show for it.
• Solid love and understanding of digital design and product design (UX & UI) design for websites and mobile.
• Min. 2-3 years experience working in Figma / Adobe XD / Sketch, etc. for website design.
• Experience working with and collaborating with developers
• Experience working with Components in Figma, scalable design systems, prototyping and wireframing
• Experience creating landing pages in a CMS (e.g, Unbounce & Webflow)
• An ability to think analytically with a strong appreciation for the role of data to inform communications and design thinking.
• Illustration and motion graphics skills
• Proficient understanding of the Adobe Suite, including Photoshop, Illustrator, Lightroom, InDesign, Premiere Pro, After Effects, etc.
• Be able to create animated explainer videos on our products and for advertising
• Positive and empathetic attitude with a proven ability to work well with people in different department teams and levels
• Experience working with data and extracting insights for performance‑driven design.
• A strong understanding of societal and cultural diversity, with an ability to translate that understanding into designs that resonate with a diverse audience
• Excellent written and verbal communication skills

Preferred

• 5+ years of experience in leading the design for a brand
• Previous experience working in EdTech / Education
• Working experience with Producing, shooting and/or editing video
• Experience with creating animations
• Detailed understanding of Social Media KPIs and Google Analytics (conversions, goals, events)
• Experience with conceptualising on‑brand advertising for social video channels like YouTube & TikTok

BENEFITS

Hybrid work: We are a hybrid work organisation offering flexibility on your schedule. Remote working options are available for candidates not in proximity of a HyperionDev Campus

Learn new tech skills: We offer our employees the opportunity to enrol part‑time in our Coding Bootcamps.

Join the heart of tech in Africa, Europe and the US: You'll work with the best of the best and rub shoulders with the world leaders in edtech, developer education, and developer assessments. Join one of the most ambitious and highest performing tech companies in the space, with a management team that draws their former experience from top tech companies.

Life‑changing work: Solve real problems that make education and tech careers accessible to those who need it most: you're allowed to brag about it.

OUR VALUES

We're a people‑forward company with a purpose that underlines everything we do. We're obsessed with the potential in people and challenge them to do their best work. We embrace a culture of growth and learning to deliver on our vision and ours is a relentless quest for improvement.