Senior Sales Manager - QSR

Randstad; Putrajaya; On-site; MYR 150,000 - 200,000; Full time

Job summary

A leading recruitment firm is searching for a commercial leader for the Quick Service Restaurant (QSR) channel in Putrajaya, Malaysia. You will define and execute the commercial strategy while leading a high-performing sales team. Ideal candidates have 8-10 years in FMCG sales and at least 5 years managing QSR customers. You'll negotiate contracts and drive revenue growth, partnering closely with major clients. This role offers significant responsibilities and opportunities for leadership.

Qualifications

• 8 - 10 years of commercial/sales experience in FMCG or food industry.
• Minimum 5 years of experience managing QSR customers.
• Proven success in leading QSR key accounts (local and international brands).

Responsibilities

• Lead and coach the QSR sales team to deliver high performance and capability development.
• Build strong partnerships with leading QSR customers, acting as the primary business contact.
• Negotiate long‑term contracts, pricing agreements, and promotional deals.
• Manage trade spend and promotional investments effectively, ensuring ROI.
• Drive revenue growth, profitability, and market share within the QSR channel.

Education

Bachelor's Degree in Business, Marketing, or related field

Job description

• reporting directly to the managing director
• focusing on handling qsr customers

about the company

Randstad is supporting a market-leading Malaysian company specialising in premium Halal frozen foods for major Quick Service Restaurants (QSR) and the HORECA sector across Asia. This company has been operation for over 35 years and is a key supplier for the biggest names in the food industry.

about the job

As the key commercial leader for the Quick Service Restaurant (QSR) channel, reporting to the Managing Director, you will be responsible for defining and executing the company's commercial strategy and growth agenda. This involves leading a high-performing team, developing robust joint business plans, handling major contract negotiations, and collaborating with R&D, Marketing, and Supply Chain to ensure innovative and tailored solutions for the company's QSR clients.

Job Responsibilities:

• Lead and coach the QSR sales team to deliver high performance and capability development
• Build strong partnerships with leading QSR customers, acting as the primary business contact
• Negotiate long‑term contracts, pricing agreements, and promotional deals
• Manage trade spend and promotional investments effectively, ensuring ROI
• Drive revenue growth, profitability, and market share within the QSR channel

Job Details

• reporting directly to the managing director
• focusing on handling qsr customers
• people management opportunity

Job Requirements:

• Bachelor's Degree in Business, Marketing, or related field
• 8 - 10 years of commercial/sales experience in FMCG or food industry
• Minimum 5 years of experience managing QSR customers
• Proven success in leading QSR key accounts (local and international brands)

Skills

no additional skills required

Qualification

no additional qualifications required

Education

Bachelor Degree

If you are currently seeking a senior leadership opportunity within the FMCG industry, this is your chance to grab it. Click on "apply" to submit your application.