Sales Manager - Wholesale

Ag Staffing Malaysia; Kuala Lumpur; On-site; MYR 150,000 - 200,000; Full time

Job summary

A recruiting agency is seeking a Sales Manager to oversee the sales division in the construction and industrial hardware sector. The role focuses on territory development, customer acquisition, and managing a sales team to achieve a monthly sales target of RM4 million with 10% year-on-year growth. Responsibilities include strategic planning, monitoring performance against KPIs, and expanding the customer base while ensuring excellent after-sales service.

Qualifications

• Experience in leading a sales team in the construction or industrial hardware sector.
• Proven track record of achieving sales targets.
• Strong analytical and planning skills.

Responsibilities

• Lead and manage the sales division with a focus on growth.
• Develop annual sales plans and strategies for customer acquisition.
• Monitor sales performance against KPIs and prepare reports.

Skills

Sales leadership

Territory management

Customer development

Strategic planning

Product development

Job description

Sales Manager- Wholesale (Construction, Industrial Hardware/Equipment) Bursa PLC

Summary

To lead, manage, and grow the sales division with a clear focus on territory development, customer expansion, and product portfolio enhancement. This role requires strategic planning and execution to ensure a minimum sales achievement of RM4 million per month, with a year-on-year 10% growth.

Job Role & Responsibilities

Sales Team Management & Territory Expansion

• Reorganize and structure the sales team by geographic area (North, …).
• Assign area ownership and set individual monthly targets aligned with company goals.
• Provide leadership, coaching, and regular performance reviews.
• Monitor area performance and ensure consistent sales activities (visitations, follow‑ups, customer meetings).
• Develop annual sales plans with progressive growth targets (min. 10% YoY growth).
• Plan monthly and quarterly sales campaigns, product pushes, and seasonal promotions.
• Forecast and monitor sales pipelines, ensuring funnel health and timely deal closures.
• Analyze sales data and prepare periodic performance and variance reports.

Product Development (Strategic Role)

• Work closely with the product team to identify new product lines aligned with market demand and trends.
• Conduct competitor benchmarking on product offerings, pricing, and …
• Coordinate with suppliers and principals to introduce new items and run …
• Gather market feedback from the sales team and customers to recommend product improvements or replacements.
• Propose bundling strategies or product mix combinations to enhance value.

KPI Targets for Product Development

• Launch minimum 2 new product lines/grouping per quarter.
• Contribute at least RM150 to RM300K/month in sales from newly introduced products within 6 months of launch.
• Submit monthly market intelligence reports on competitive products and …

Customer Development & Key Account Management

• Develop and grow the active customer base across target segments.
• Strategically acquire new customers by region, ensuring territory coverage is optimized.
• Manage and retain key customer accounts with high‑value potential.
• Ensure excellent after‑sales service, regular check‑ins, and proactive relationship management.
• Work with marketing to support customer engagement initiatives sales activity (roadshows or loyalty programs).

KPI Targets for Customer Development

• Onboard a minimum of 10 new active customers/month across regions.
• Increase monthly sales contribution from existing customers by 15% through up‑selling and cross‑selling.
• Ensure 90% customer retention rate for key accounts.
• Conduct at least 10 field visits per month personally for relationship building and opportunity development.

Sales Team Target KPI (Minimum RM4 Million/Month)

• Monitor and track individual and team performance against set KPIs.
• Prepare and present a comprehensive monthly sales performance report.