Digital Marketing Executive

Agensi Pekerjaan ASK Resources Sdn Bhd; Petaling Jaya; On-site; MYR 200,000 - 250,000; Full time

Job summary

A leading recruitment agency in Malaysia is seeking an experienced Digital Marketing Executive to plan and execute various digital marketing campaigns, including SEO/SEM, email, and social media marketing. The ideal candidate should have 3–4 years of experience in digital marketing with strong analytical skills. Responsibilities include measuring campaign performance and optimizing marketing spend based on insights. This position offers an opportunity to work with a dynamic team in a fast-paced environment.

Qualifications

• 3–4 years of working experience in digital marketing or a related role.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, and social media campaigns.
• Up-to-date with the latest trends and best practices in online marketing.

Responsibilities

• Plan and execute all digital marketing campaigns.
• Measure and report performance against goals (ROI and KPIs).
• Identify trends and optimize spend and performance.

Skills

SEO/SEM

Email marketing

Social media marketing

Display advertising

Analytical skills

Creativity

Education

Diploma/BS degree in marketing or a related field

Job description

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Identify trends and insights, and optimize spend and performance based on the insights

Plan, execute, and measure experiments and conversion tests

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Instrument conversion points and optimize user funnels

Collaborate with agencies and other vendor partners

Requirements and skills:

Diploma/BS degree in marketing or a related field

3–4 years of working experience in digital marketing or a related role.

Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

Strong analytical skills and data-driven thinking

Up-to-date with the latest trends and best practices in online marketing and measurement

Unlock job insights

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as a Digital Marketing Executive?
• How many years of digital marketing experience do you have?
• Which of the following online advertising methods do you have experience with?
• Do you have experience with Search Engine Marketing (SEM)?
• Do you have experience with Search Engine Optimisation (SEO)?