Content Creator (English)

Floe Collection; Johor Bahru; On-site; MYR 100,000 - 150,000; Full time

Job summary

A local activewear brand is seeking a creative Content Creator & PR Marketing Executive in Johor Bahru. This role entails creating engaging video content for Instagram and TikTok, managing social media presence, and supporting PR collaborations. Ideal candidates should possess a diploma in Marketing or Media and have a strong interest in content creation and social media trends. Proficiency in video editing tools like CapCut or InShot is a plus. Join us to help shape our brand voice and grow our community.

Qualifications

• Strong interest in content creation & social media.
• Comfortable with filming and video editing.
• Familiar with Instagram & TikTok trends.

Responsibilities

• Create and edit short-form video content for Instagram & TikTok.
• Capture lifestyle, try-on, and behind-the-scenes content.
• Support influencer, PR seeding, and KOL collaborations.

Skills

Content creation

Social media management

Video editing

Photography

Education

Diploma in Marketing / Media / related fields

Tools

CapCut

InShot

Job description

Content Creator & PR Marketing Executive

Floe Active is a local activewear brand focused on timeless, functional pieces for Pilates, barre, yoga, and everyday wear. We’re looking for a creative and trend‑aware Content Creator to grow our Instagram & TikTok presence and support PR collaborations.

You’ll play a key role in shaping our brand voice, increasing reach, and growing our community organically.

Key Responsibilities

• Create and edit short‑form video content for Instagram & TikTok
• Capture lifestyle, try‑on, and behind‑the‑scenes content
• Take basic product & lifestyle visual creation
• Manage posting, captions, and basic engagement
• Support influencer, PR seeding, and KOL collaborations
• Assist with launches, events, and content planning

Requirements

• Diploma or above (Marketing / Media / related fields)
• Strong interest in content creation & social media
• Comfortable with filming and video editing (CapCut / InShot, etc.)
• Familiar with IG & TikTok trends
• Basic photography skills
• Proactive, organized, and independent
• Bonus: experience in fashion, activewear, or lifestyle brands

✨ Ideal for someone creative, trend-sensitive, and excited to grow with a local brand.