Marketing Manager

TRUEWATCH TECHNOLOGY INC PTE. LTD.; Jakarta Utara; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading technology firm in Indonesia is seeking a Marketing Manager to lead regional marketing strategies and drive growth. The ideal candidate will be a results-driven professional with 3+ years of B2B marketing experience, especially in tech or SaaS. Responsibilities include planning multi-channel marketing programs, managing local content and social media presence, and leading events. Strong project management and communication skills in both Bahasa Indonesia and English are essential. Enjoy a competitive package and growth opportunities.

Benefits

Attractive salary

Professional growth opportunities

Collaborative culture

Qualifications

• Proven track record in delivering high-impact marketing campaigns.
• Fluency in Bahasa Indonesia and English, both spoken and written.
• 3+ years of experience in B2B marketing, especially in tech or SaaS.

Responsibilities

• Plan and execute multi-channel marketing programs.
• Manage local digital presence and create SEO-aligned content.
• Lead events and represent the company at trade shows.

Skills

B2B marketing

Project management

SEO

Content creation

Social media management

Communication skills

Education

Bachelor’s degree in Marketing, Communications, Business or related field

Tools

HubSpot

Ahrefs

Job description

Overview

At TrueWatch, we help businesses turn complexity into clarity. As a next-generation observability platform, we empower organizations to Observe Beyond—beyond dashboards, beyond alerts, beyond what’s expected.

Headquartered in Singapore with growing teams across Indonesia and Taiwan, we’re building the future of observability with trust, transparency, and speed.

Role — We’re looking for a Marketing Manager in Indonesia to lead our regional marketing strategy, build strategic partnerships, and uncover new business opportunities to drive our growth.

Responsibilities

• Campaign Strategy & Execution – Plan and run multi-channel marketing programs (email, social media, webinars, events) that drive demand and support revenue goals.
• SEO & Content – Own the local digital presence by developing keyword strategies, managing the Indonesia website, and crafting blogs aligned with SEO best practices. Analyze trends to create insightful, high-impact content.
• Social Media & Copywriting – Manage local social channels, create compelling posts, and maintain a consistent brand voice across platforms.
• Event Marketing – Lead in-person and virtual events, including trade shows, conferences, and demos. Represent TrueWatch and deliver compelling presentations to prospects and partners.
• Project Management & Optimization – Oversee planning, execution, and performance tracking of campaigns. Manage budgets, timelines, and optimize results for maximum ROI.
• Business Development Support – Support customer acquisition and partnerships by identifying prospects, assisting outreach, and nurturing opportunities through CRM.
• Regional Ownership – Take full responsibility for marketing execution in Indonesia, online and offline.
• Ad Hoc Projects – Contribute to special initiatives or new business development programs as needed.

About You (Ideal Candidate)

You’re a results-driven marketer with a proven track record of delivering creative, high-impact campaigns that accelerate growth. You thrive in a collaborative, fast-paced environment and know how to balance strategy with hands-on execution.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Proficiency in both Bahasa Indonesia and English (spoken and written).
• 3+ years of experience in B2B marketing, ideally in tech or SaaS.
• Strong project management skills; able to manage multiple priorities.
• Excellent communication and presentation skills for both internal and external audiences.
• Proficiency in marketing automation (e.g., HubSpot), SEO tools (e.g., Ahrefs), and analytics platforms.
• Experience working cross-functionally across sales, product, and operations.
• Creative, proactive, and hands-on problem solver.
• Comfortable working in a fast-growth, dynamic environment.
• Willingness to travel occasionally for events and conferences.

What You Can Expect

• Make an Impact — Shape the marketing strategy for one of Southeast Asia’s fastest-growing observability platforms.
• Regional & Global Exposure – Work closely with teams across Singapore, Taiwan, and beyond.
• Professional Growth – Learn directly from marketing leaders and industry experts in cloud and SaaS.
• Ownership & Creativity – Take charge of high-visibility campaigns and bring your ideas to life.
• Dynamic Culture – Be part of a collaborative, ambitious, and supportive team that values innovation.
• Competitive Package – Attractive salary, benefits, and opportunities for long-term career growth.