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The Strategic Sales & Analytics Senior Manager role is responsible for driving and optimizing commercial performance of a portfolio of products under the Shark Brands.
As part of the Strategic Sales & Analytics organization, you will deeply analyze the market/sales/customer performance, forecasts, and promotion calendar on a regional level, and collaborating with local and cross functional teams to drive strategic alignment, weekly commercial reviews and actions. A strong background in commercial management (at category level), excellent analytical skills, and the ability to influence cross-functionally to achieve category objectives is ideal.
What You’ll Do:
Strategy and Portfolio Development:
- Develop EMEA category strategy and plans to win, including product assortment, pricing and promotional activities
- Support and pressure test local strategy and forecast to ensure alignment with EMEA level guidance
- Involved in annual budget planning and target setting activities
- Identify category gaps/opportunities, craft sales stories with strategic recommendations that differentiate Shark from competitors, helping to increase distribution, space and displays.
- Coordinate with category marketing and product development teams to guide new SKU introductions and discontinuations.
- Work with cross functional teams across global, regional and local to jointly develop and drive commercial plans around the category
- Set clear targets and beacon across KPIs, and track against them to ensure continuous growth
Category execution
- Be the glue in ensuring seamless launch of new Shark products, in line with the category strategy
- Support the development and monitoring of key events such as promotional activities
- Work closely with the strategic planning and operations team to enable operational excellence
- Own and drive key meeting cadence to ensure alignment across cross functional teams
- Conduct weekly, monthly, quarterly category performance reviews and market analysis to identify growth opportunities and potential risks.
- Utilize data analytics tools to track category performance at account level and drive decisions on sales and marketing tactics.
- Connect the dots across multiple performance metrics including but not limited to sell-out, market share, market size, conversion and gross margin
- Drive tactical actions and decisions based on weekly performance reviews.
- Ensure healthy inventory levels across EMEA via balancing supply with demand and minimize obsolescence.
Stakeholder Communication and Collaboration:
- Collaborate cross-functionally with finance, accounting, operations, and other departments to gather data, understand business drivers, and support decision-making.
- Communicate the category vision and recommendations to senior management and key stakeholders through presentations, reports, and meetings.
- Able to spot the smoke and communicate effectively across the organization to find solutions
What You’ll Bring:
- 10+ years of experience in category or commercial management
- Strong analytical skills with the ability to think strategically and critically about the best course of action to achieve desired objectives.
- Excellent communication and interpersonal skills, with the ability to work collaboratively and coordinate cross-functional teams.
- A driven individual who thrives on balancing multiple moving pieces simultaneously without letting go of any of the detail.
- Strong commercial acumen and mindset
- Ability to think strategically and manage multiple priorities in a fast-paced environment.
- High level of proficiency in Microsoft Office Suite, particularly Excel.
- Obsessed with Winning mindset
- Problem solving and initiative.
- Strong communication skills with the ability to influence at various levels.
- Ability to travel as needed.
If you are a results-driven individual who thrives in a fast-paced environment, we encourage you to apply for this exciting opportunity.