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Creative Strategist
Job summary
A fast-growing health supplements company is seeking a Creative Strategist with a direct-response mindset. This fully remote role focuses on developing data-driven ad creatives, primarily for Meta. You will collaborate with media buyers and designers to ensure that marketing strategies convert. Ideal candidates will have a strong performance marketing background, a copywriting foundation, and an ability to thrive in a remote and fast-paced environment. Competitive compensation is offered for senior roles.
Benefits
Qualifications
- Senior-level experience in performance creative and/or direct-response copywriting.
- Proven exposure to paid media environments, especially on Meta.
- Comfortable in a fast-paced, remote setup.
Responsibilities
- Own performance creative strategy for paid media, primarily Meta-focused.
- Develop messaging frameworks and iterate based on performance data.
- Analyze winning creatives to scale what works effectively.
Skills
Location: 100% Remote
Happy Mammoth is a fast-growing natural food tech business selling across the US, Australia, and Europe. We formulate, produce, and market gut, digestive, and microbiome health supplements— and performance marketing is a core growth driver for us.
This is not a brand or content role. This role sits squarely in paid acquisition and performance creative.
We’re looking for a Creative Strategist with a direct-response mindset, ideally someone who started as a copywriter and evolved into performance creative strategy.
You will work closely with media buyers, copywriters, designers, and growth teams to develop, test, iterate, and scale ad creatives across paid channels (primarily Meta).
- Full-time, fully remote contractor
- B2C / DTC experience required (supplements or health a strong plus)
- Availability during EU hours (GMT)
This role is about what converts, not what “looks good.”
- Own performance creative strategy for paid media (Meta-focused)
- Develop angles, hooks, messaging frameworks, and iterations
- Translate data (CTR, CPA, CVR, ROAS) into creative decisions
- Build and refine creative testing roadmaps
- Brief and iterate with copywriters, editors, and designers
- Analyze winning vs losing creatives and scale what works
- Continuously improve performance through structured experimentation
- Proven experience in performance marketing creative
- Strong copy background (ads, hooks, messaging — not just concepts)
- Hands-on experience working with media buyers
- Comfort owning results, not just deliverables
- Clear understanding of direct-response psychology
- Ability to move fast, test often, and iterate
- Senior-level experience in performance creative and/or direct-response copywriting
- Proven exposure to paid media environments (Meta experience required)
- Strong understanding of conversion-focused creative and testing
- Fluency in English (CVs must be in English)
- Ability to operate independently in a fast-paced, remote setup
- Competitive compensation aligned with senior performance roles
- Fully remote team with clear ownership and accountability
- Opportunity to work on high-impact, high-scale performance campaigns
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.