Social Media jobs in Brazil

About the Role

We are seeking adynamic and creative Marketing & Social Media Managerto lead our brand's digital presence and creative initiatives. This pivotal role combines strategic thinking with hands-on execution to elevate brand awareness, drive customer acquisition, and support business growth through innovative content and campaigns.

Key Responsibilities

1. Content Creation & Social Media Management

• Develop and implement a cohesive social media strategy across Instagram, Facebook, LinkedIn, TikTok, and other relevant platforms.
• Create engaging, on-brand content (graphics, videos, captions, stories, reels) that fosters community engagement and builds brand loyalty.
• Manage content calendars, scheduling, and timely posting.

2. Website Maintenance

• Maintain and update website content, ensuring alignment with brand messaging and user experience best practices.
• Manage plugins, troubleshoot technical issues, and collaborate with developers or IT when needed.
• Optimize site for performance and accessibility.

3. Creative Oversight

• Lead all creative output including photography, videography, graphic design, and visual branding.
• Ensure consistency and high quality across all marketing materials and channels.
• Collaborate with internal teams or external partners on brand storytelling and creative campaigns.

4. Campaign Management

• Plan and execute multi-channel marketing campaigns that drive brand visibility, lead generation, and conversion.
• Manage timelines, budgets, and KPIs across marketing initiatives.
• Coordinate with sales, product, or other teams to ensure alignment of messaging and goals.

5. Analytics & Reporting

• Monitor key performance indicators (KPIs) across platforms and campaigns (e.g., engagement, traffic, conversions).
• Prepare regular performance reports with actionable insights.
• Continuously refine strategies based on data and audience behaviour.

Qualifications & Skills

• Proven experience in marketing, social media management, and creative direction.
• Strong portfolio showcasing content creation across digital platforms.
• Proficiency in tools such as Adobe Creative Suite, Canva, Google Analytics, Meta Business Suite, Airbnb, Vrbo, or similar.
• Experience with website CMS platforms (e.g., WordPress, Squarespace).
• Excellent communication, organizational, and project management skills.
• Ability to work independently and manage multiple priorities in a fast-paced environment.
• A proactive, hands-on approach with a passion for storytelling and brand building.

Bonus Skills (Preferred, not required)

• Photography and video editing skills
• Paid advertising experience (e.g., Meta Ads, Google Ads)
• Basic knowledge of HTML/CSS or SEO best practices
• Experience in influencer outreach or partnership marketing

Think This Sounds Like You?

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