Senior Marketing Manager - Dermatological Skincare

Galderma; Vaughan; On-site; CAD 90,000 - 120,000; Full time

Job summary

A leading dermatology company in Canada is seeking a Senior Marketing Manager to oversee brand strategy and execution for its consumer skincare portfolio. This role involves managing P&L, leading innovative marketing campaigns, and driving cross-functional collaboration to enhance brand performance. Candidates should have over 10 years of experience in brand management and a strong background in digital marketing within the skincare or healthcare sectors.

Qualifications

• Minimum 10 years of progressive experience in brand management or marketing.
• Proven track record leading brand strategy with measurable business impact.
• Strong understanding of retail and professional skincare channels.

Responsibilities

• Own brand P&L responsibility, including forecasting and budget management.
• Lead annual brand planning, ensuring strategies align with business unit priorities.
• Drive cross-functional collaboration across Sales, E-Commerce, and Medical functions.

Skills

Brand strategy

Digital marketing

Leadership

Analytical thinking

Project management

Communication skills

Education

Bachelor’s degree in Marketing or related field

MBA or equivalent postgraduate degree

Tools

Digital analytics tools

Power BI

CRM tools

Job description

Galderma is the emerging pure‑play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science‑based portfolio of premium flagship brands and services that span the full spectrum of the fast‑growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Because we understand that the skin, we are in shapes our lives, we are advancing dermatology for every skin story.

We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day. We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee.

At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.

The Senior Marketing Manager is responsible for leading the overall brand strategy, innovation, and integrated marketing execution for Galderma’s consumer skincare portfolio in Canada. This role combines strategic leadership with hands‑on execution to deliver business growth, build brand equity, and strengthen consumer and professional engagement across multiple channels.

As the senior brand lead, this position oversees the development and implementation of strategies across media, digital, and innovation, ensuring the brands continue to lead in both retail and professional skincare markets. The Senior Marketing Manager drives cross‑functional collaboration, guiding teams across Sales, E‑Commerce, and Medical functions to achieve aligned business objectives.

This role requires a balance of strategic vision, analytical thinking, and creative leadership to turn insights into impactful marketing programs that accelerate brand performance. The Senior Marketing Manager also plays a key leadership role within the Dermatological Skincare Leadership Team, contributing to business planning, portfolio strategy, and team capability development.

Key Responsibilities

• Brand Performance Management: Own brand P&L responsibility, including forecasting, pricing, and budget management to deliver topline and profitability targets.
• Strategic Planning: Lead annual and long‑range brand planning, ensuring strategies are aligned with business unit priorities and growth ambitions.
• Innovation Leadership: Partner with global teams and local cross‑functional stakeholders to identify, validate, and launch innovation opportunities.
• Portfolio Management: Assess and optimize the product portfolio (SKU rationalization, pricing strategy, pack architecture) to ensure relevance and efficiency across channels.
• Go‑to‑Market Excellence: Lead the development of 360° marketing campaigns (media, retail, digital, PR, and medical), ensuring flawless execution and consistency in brand messaging.
• Agency & Vendor Management: Direct external agency partners (media, creative, digital, influencer) to ensure best‑in‑class strategy, creative development, and performance delivery.
• Insights & Analytics: Leverage consumer, shopper, and professional insights to shape brand positioning, optimize communication, and inform decision‑making.
• Stakeholder Engagement: Represent marketing in internal forums and leadership meetings, providing strategic updates and influencing key business decisions.
• Talent Development: Coach, mentor, and build capability within the marketing team, fostering a culture of high performance, accountability, and innovation.
• Compliance & Brand Stewardship: Ensure all marketing activities align with company policies, regulatory guidelines, and brand standards.
• Demonstrate honesty and integrity, and model behaviours consistent with Galderma’s Four Commitments, company standards and policies.
• Demonstrate agility and adaptability in learning new technologies and business processes.
• Perform other related responsibilities, as assigned, to support departmental and organizational objectives.

Qualifications and Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field required
• MBA or equivalent postgraduate degree preferred
• Minimum 10 years of progressive experience in brand management or marketing, ideally within the consumer packaged goods (CPG), skincare, or healthcare industry
• Proven track record leading brand strategy, innovation, and digital marketing initiatives with measurable business impact
• Strong understanding of both retail and professional (medical‑grade skincare) channels
• Experience managing media planning, digital ecosystems, and influencer programs (macro and micro)
• Demonstrated success in leading cross‑functional teams and managing agency partners (creative, media, digital, PR)
• Solid financial acumen with experience managing brand P&L, forecasting, and budget allocation
• Skills and Abilities:
  • Strategic thinker with the ability to translate insights into actionable marketing plans
  • Strong leadership and people management skills with a focus on coaching and team development
  • Excellent communication, presentation, and interpersonal skills
  • Highly proficient in digital analytics, social media, and performance marketing metrics
  • Exceptional project management and organizational abilities; capable of managing multiple priorities in a fast‑paced environment
  • Analytical mindset with strong problem‑solving and decision‑making skills
  • Collaborative and agile, with the ability to influence across different levels and functions
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Outlook); experience with Nielsen, TABS, Power BI, or CRM tools is an asset
• Travel – 15% in North America and minimum once per year to Europe