Growth Marketing Manager jobs in Italy

JOB TITLE : Marketing Manager Events (Fee For Service & Joint Venture events portfolio)

UNIT : Commercial

REPORTS TO : Marketing Director

POSITION DETAILS : JOB PURPOSE OVERVIEW

Develop and execute comprehensive marketing strategies that drive the objectives of the Fee For Service & Joint Venture events portfolio, including brand awareness, customer acquisition, and revenue growth. Lead a dynamic marketing team, oversee campaigns across multiple channels, and collaborate with cross-functional teams to ensure alignment with business objectives.

DUTIES AND RESPONSIBILITIES :

• Develop and implement marketing strategies to enhance brand awareness and revenue growth.
• Lead and mentor the marketing team to achieve campaign goals and deliver results.
• Oversee multi-channel marketing campaigns, ensuring timely execution within budget and meeting KPIs.
• Analyze marketing data to evaluate campaign effectiveness and provide insights for improvement.

DIRECT REPORTS : Marketing Specialist, Marketing Senior Specialist

CONTRIBUTION TO CULTURE : Promote Ethara's brand values, vision, and mission through campaign concepts that reinforce Ethara's culture.

WORKING CONDITIONS :

• UAE-based with domestic and international travel as required.
• Remote working permitted in line with Human Capital policies.

QUALIFICATIONS

EXPERIENCE EXPECTED : 5-10 years in marketing roles, focusing on events and entertainment companies/clients.

EDUCATION EXPECTED : Bachelor's degree in Marketing, Business Administration, or related field; Master's preferred.

SOFT SKILLS

• Excellent communication skills, both written and verbal.
• Ability to manage multiple projects and meet deadlines.
• Strong analytical skills and attention to detail.
• Collaborative work style in a fast-paced environment.

TECHNICAL SKILLS

• Strategic thinker with a data-driven approach.
• Proficiency in Microsoft Office.

STRATEGY DEVELOPMENT & CAMPAIGN MANAGEMENT

• Develop and execute marketing strategies aligned with business goals for Fee For Service & Joint Venture events.
• Identify market trends, customer needs, and competitive landscape to inform strategies.
• Collaborate with leadership on brand positioning and messaging.
• Plan, execute, and optimize multi-channel campaigns across digital, print, social media, email, and events.
• Ensure timely delivery within budget and KPIs.

BRAND MANAGEMENT & CUSTOMER INSIGHTS

• Maintain consistent brand image across channels.
• Develop brand campaigns and initiatives.
• Use customer insights to inform strategies and improve engagement.
• Conduct market research to identify growth opportunities.

BUDGET, ANALYTICS & REPORTING

• Manage marketing budget for optimal ROI.
• Track and report campaign performance, adjusting strategies as needed.
• Provide regular performance reports and recommendations.

OTHER RESPONSIBILITIES

• Adhere to Delegation of Authority (DoA) and delegate tasks appropriately.
• Ensure compliance with regulatory, legal, and company policies.
• Execute additional tasks within the scope of the role as requested.

Marketing Manager • Abu Dhabi, United Arab Emirates