Marketing Manager

Ladwig consulting; Abu Dhabi; On-site; AED 60,000 - 120,000; Full time

Job summary

A leading consulting firm in Abu Dhabi is seeking a Marketing Manager to develop and execute marketing strategies aligning with luxury branding. This position involves overseeing advertising campaigns, managing brand identity, and mentoring a marketing team. Ideal candidates have experience in real estate or luxury marketing, with a strong understanding of digital marketing tools. Competitive salary and opportunities for career progression are offered.

Benefits

Competitive salary

Performance-based incentives

Opportunities for career progression

Qualifications

• 3-5 years of experience in real estate or luxury brand marketing.
• Strong knowledge of digital marketing and brand strategy.
• Experience with creative agencies or brokerage marketing teams.

Responsibilities

• Develop and execute the company’s annual marketing strategy and budget.
• Oversee advertising campaigns, media planning, and digital presence.
• Coordinate PR and communication activities including press releases and launch events.

Skills

Digital marketing

Brand strategy

Communication (English)

Project management

Tools

Google advertising tools

Meta advertising tools

LinkedIn advertising tools

Job description

Role Overview

The Marketing Manager ensures the brand, content, and campaign strategy align with the luxury positioning of the project. This role coordinates with the broker’s marketing team and ensures the visibility and quality of all marketing deliverables.

Key Responsibilities

• Develop and execute the company’s annual marketing strategy and budget.
• Oversee advertising campaigns, media planning, and digital presence.
• Coordinate PR and communication activities including press releases, media coverage, and launch events.
• Manage company’s brand identity and ensure consistent visual and messaging standards.
• Supervise marketing content creation for online and offline platforms.
• Collaborate with external agencies, photographers, designers, and media buyers.
• Analyze market trends, competitors, and campaign performance.
• Lead and mentor the internal marketing team.

Requirements

• 3-5 years experience in real estate or luxury brand marketing.
• Strong knowledge of digital marketing and brand strategy.
• Experience working with creative agencies or brokerage marketing teams.
• Excellent English communication skills (Arabic is a plus).
• Proficiency in Google, Meta, and LinkedIn advertising tools.

Benefits

• Be part of a leading developer driving iconic residential projects in Abu Dhabi.
• Competitive salary and performance-based incentives.
• Dynamic, growth-oriented work environment with opportunities for career progression.