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Sr. Specialist Martech
Job summary
A leading food delivery service is seeking a Sr Specialist Martech to lead discussions and oversee integrations of new product features in CRM channels. This role requires at least 5 years of experience in Martech and proficiency in Braze and BigQuery. You will collaborate closely with Engineering and Product teams to ensure seamless implementation, monitor performance, and drive innovation. The position offers unique opportunities for growth and a collaborative workspace located in City Walk, Dubai.
Benefits
Qualifications
- Minimum of 5 years experience in CRM Martech or Marketing Automation.
- Strong technical knowledge of deep linking API integrations.
- Familiarity with new CRM channels.
Responsibilities
- Lead Martech discussions and test new product features.
- Ensure smooth Martech rollouts with Engineering and Product teams.
- Oversee data ingestion and segmentation across CRM platforms.
Skills
The Sr Specialist Martech will be responsible for leading Martech discussions testing new product features before implementation in Braze and driving innovation in CRM channels. This role will work closely with Engineering Product and CRM strategy teams to ensure seamless integration quality assurance and optimization of CRM technologies. Additionally the role will oversee deep link testing SDK updates and data connections between Braze and internal databases and CRM automation improvements.
- Lead Martech discussions and test new product features overseeing Braze implementation and integration of these features
- Collaborate with Engineering Product DH Retention Solutions and CRM Business teams to ensure smooth Martech rollouts.
- Explore test and onboard new CRM channels (e.g. WhatsApp RCS push email).
- Manage the quarterly intake process for CRM-related feature requests with the Product team.
- Validate deep links tracking and data connections between Braze internal CDP and BigQuery.
- Oversee data ingestion segmentation and activation across CRM platforms.
- Monitor Martech performance and drive innovation to enhance automation and personalization.
- Conduct quality assurance (QA) to ensure all CRM integrations and new features function properly.
- Serve as the main Martech consultant within the CRM team ensuring best practices and efficiency.
- 5 years of experience in CRM Martech or Marketing Automation.
- Strong expertise in Braze and BigQuery.
- Experience working with Engineering and Product teams on Martech testing and integrations.
- Technical knowledge of deep linking API integrations and data flows in CRM ecosystems.
- Strong analytical and troubleshooting skills to validate data accuracy across systems.
- Familiarity with new CRM channels and assessing their feasibility for integration.
- Ability to manage projects track performance and drive CRM innovation.
- Strong communication skills to liaise between CRM Engineering and Product teams.
- You have the opportunity to be based in our specially designed collaborative work space in City Walk.
- You will also experience exciting opportunities for professional and personal growth and recognition.
- Monthly talabat credit to spend in the app however you want
- Parental leave
- Working with the team building the fastest-growing largest and most valuable network of online food ordering services.
- Our colleagues at talabat come from every corner of the globe working in diverse cross-cultural teams.
- Enjoy fresh fruits cereals beverages tea and discounts at our Everyday Roastery cafe next door
- Take a break in our wellbeing room music room or take in the views of the Dubai Downtown Skyline on our roof terrace!
- Sponsored healthcare and gym membership
No
Full-time
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.