Oliver Wyman - South Africa Marketing Lead - Johannesburg

AE009 Oliver Wyman FZ-Llc; Johannesburg; On-site; ZAR 800,000 - 1,200,000; Full time

Job summary

A global consulting firm is seeking a Country Marketing Lead for South Africa in Johannesburg. This role involves leading local marketing strategies, managing campaigns, and collaborating with business leadership to enhance brand visibility. Candidates should have over 8 years of B2B marketing experience, strong content creation skills, and the ability to manage relationships with media and stakeholders. A focus on strategic thinking and collaboration is essential.

Benefits

Diverse and inclusive work environment

Hybrid work flexibility

Professional development opportunities

Qualifications

• 8+ years of experience in B2B marketing or communication.
• Expertise in crafting engaging content and using SEO.
• Client-centric Marketing experience linked to Commercial Objectives.

Responsibilities

• Develop integrated growth strategies for local markets.
• Lead marketing campaigns to increase brand visibility.
• Conduct detailed reporting and analysis of campaign impact.

Skills

B2B marketing expertise

Content creation and editing

Strategic thinking

Interpersonal skills

Project management proficiency

Attention to detail

Strong presentation skills

Agile work attitude

Tools

Monday.com

Asana

CRM tools

Job description

Overview

OliverWyman is now looking to hire a Country Marketing Lead for South Africa, to join our IMEA Marketing team!

This role is based in our Johannesburg Office.

Key Responsibilities

• Collaborate with IMEA Marketing Heads and South Africa’s business leadership to develop integrated growth strategies for existing and new sectors, for the local market.
• Lead South Africa-focused (70%) marketing campaigns across multiple channels (website, social media, press releases, email newsletters, videos, events) to increase brand visibility and generate interest, while supporting IMEA-wide campaigns and activations (30%) to strengthen regional alignment.
• Working with our IMEA campaigns coordinator, conduct detailed reporting and analysis of campaign impact in South Africa to drive informed decision-making; measure and analyse marketing effectiveness using CRM and other tools, optimizing campaigns continuously.
• Together with IMEA Head of PR, manage relationship with local PR agency, expand the firm’s presence in tier 1 media, also leveraging your own relationships to build connections with key editors and journalists.
• Create South Africa-specific content and adapt global marketing materials for local relevance, emphasizing culturally resonant storytelling and effective distribution.
• Represent Oliver Wyman South Africa in global Marketing team forums, identifying synergies between global and local campaigns, and ensuring South Africa’s perspective informs IMEA planning.
• Collaborate with our think tank the Oliver Wyman Forum, and Marsh McLennan (MMC) to strategize content delivery for relevant report launches.
• Cultivate strategic partnerships with organizations, associations, and influencers as relevant.
• Develop tailored account-based marketing (ABM) strategies in collaboration with local Partner leadership.
• Enhance employer brand through local activations, supporting Recruitment team efforts.
• Maintain a keen interest in industry trends, competitive intelligence, and regulatory changes, providing actionable insights that keep up with best practice.
• Identify and negotiate speaking opportunities for firm leaders at influential conferences and events in South Africa.
• Oversee local marketing operations and manage relationships with agencies and vendors to expand South Africa marketing support functions.
• Foster strong relationships internally and externally to drive collaboration and business development, both within South Africa and across the IMEA region.
• Take on special projects on behalf of the team on occasion, that contribute to the company’s goals and your own professional development.

Experience Required

• 8+ years of proven track record and experience in a B2B marketing / communication function in professional services or agency.
• Expertise in crafting and editing engaging content across multiple formats (media, social media, web, reports, etc.), and familiarity in using keyword research and SEO.
• Client-centric / Account Based Marketing experience with a strategic eye on linking Marketing impact with Commercial Objectives.
• Existing media relationships in South Africa an advantage, or experience in managing a PR agency.
• Team management and experience working in an international / regional peer group, contributing to multi-country campaigns.
• Familiarity with project management tools such as Monday.com or Asana.
• Team member management is an advantage, but not essential at this stage.
• Skills and Attributes: Strong competency in strategic thinking and aligning key stakeholders.
• Ability to plan and execute marketing priorities.
• Proficiency in Microsoft Office Suite with strong presentation and PowerPoint skills
• Strong command of business English, with honed writing and editing skills; executive presence.
• Outstanding interpersonal skills for a regional and international work environment.
• Highly organized with exceptional attention to detail and the ability to meet tight deadlines and manage multiple tasks.
• Agile work attitude, hard-working, and results driven.
• Willingness to travel locally and internationally, as required, to fulfill Marketing campaign activations, for career development training, and spend time together with a wider team

About the Company and Equal Opportunity

Oliver Wyman, a business of Marsh McLennan (NYSE: MMC), is a management consulting firm combining deep industry knowledge with specialized expertise to help clients optimize their business, improve operations and accelerate performance. Marsh McLennan is a global leader in risk, strategy and people, advising clients in 130 countries across four businesses: Marsh, Guy Carpenter, Mercer and Oliver Wyman. With annual revenue of $24 billion and more than 90,000 colleagues, Marsh McLennan helps build the confidence to thrive through the power of perspective. For more information, visit oliverwyman.com, or follow on LinkedIn and X. Marsh McLennan is committed to embracing a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age, background, disability, ethnic origin, family duties, gender orientation or expression, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, or any other characteristic protected by applicable law. We are also committed to providing reasonable support to any candidate with a disability to allow them to fully participate in the recruitment process. We welcome candidates to contact us at to discuss any specific needs. Marsh McLennan is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh McLennan colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office-based teams will identify at least one “anchor day” per week on which their full team will be together in person.