Sales Manager

Behn Meyer; Subang Jaya; On-site; MYR 120,000 - 180,000; Full time

Job summary

A leading coatings company based in Subang Jaya, Malaysia, seeks a seasoned Sales Manager to develop strategies and drive business growth. The role demands at least 7 years of experience in the coatings or specialty chemicals sector, with proven leadership in sales. Responsibilities include managing customer relationships, leading a sales team, and collaborating with R&D and marketing. Proficiency in English and Malay is essential. Ideal for candidates committed to excellence and willing to travel.

Qualifications

• 7-10 years of sales experience in coatings or specialty chemicals.
• At least 3 years in a managerial role.
• Strong track record in sales.

Responsibilities

• Develop and implement a comprehensive sales strategy.
• Manage relationships with existing customers.
• Lead and mentor the sales team.
• Collaborate with technical service and marketing teams.
• Monitor market trends and competitor activity.
• Prepare sales forecasts and performance reviews.
• Work with supply chain to ensure product availability.
• Drive profitability and margin improvement.
• Represent the company at industry forums.
• Ensure compliance with corporate policies.

Skills

Interpersonal skills

Communication skills

Negotiation skills

Business acumen

Analytical skills

Self-driven

Proactive

Education

Bachelor's degree in Chemistry or related field

Master’s degree/PhD

Job description

Responsibilities

• Develop and implement a comprehensive sales strategy for the business: set targets, define market segments (architectural, industrial, automotive OEM/aftermarket, powder coatings, UV/curing, etc.), identify new growth opportunities.
• Manage and grow relationships with existing customers and drive new business development with target customers.
• Lead and mentor the sales team (inside sales, field sales, business development) – define KPIs, provide coaching, performance review and incentivise achievement.
• Collaborate with technical service/R&D and marketing teams to provide value-added solutions: support customer trials, presentations, product specification, problem-solving and application development.
• Monitor market trends, competitor activity, regulatory changes (VOC, REACH, green coatings, sustainability) and provide input into product portfolio development and pricing strategies.
• Prepare sales forecasts, budgets and reports; review performance against targets and propose corrective actions where necessary.
• Work with supply chain/logistics and operations to ensure product availability, timely delivery and coordinate internal processes to meet customer expectations.
• Drive margin improvement and profitability: optimisation of product mix, negotiation of commercial terms, cost-effective selling.
• Represent the company at industry forums, trade shows and customer events and build brand awareness of Behn Meyer’s coatings solutions.
• Ensure compliance with corporate policies (quality, safety, ethics) and promote the company’s values.

Requirements

• Candidate must possess at least a Bachelor's degree in Chemistry, Chemical Engineering, Materials Science, Polymer Science, Coatings Technology, or related field. A Master’s degree/ PhD is plus.
• Minimum of 7-10 years of sales/business development experience in the coatings, construction, building materials or speciality chemicals industry, with at least 3 years in a managerial or leadership capacity.
• Strong track record of selling coatings/paints/additives or surface-treatment solutions; understanding of coatings and construction formulation, application methods, end-user requirements and value propositions.
• Excellent network of contacts within the coatings and construction industry (manufacturers, system houses, applicators, authorities) in Malaysia and ideally in the broader Southeast Asia region.
• Proven ability to develop sales strategies, meet/exceed sales targets, manage key accounts, and lead a sales team.
• Required skill(s): interpersonal, communication and negotiation skills; business acumen and commercial mindset; strong analytical skills; self-driven and proactive
• Required language(s): English and Malay, proficiency in other languages is an added advantage
• Candidates must possess a valid driving license and be willing to travel.