Content Creator

Ominent Sdn.Bhd.; Selangor; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading content agency is seeking an experienced content creator in Malaysia, Selangor. The role involves planning and developing engaging content for social media, websites, and email campaigns. Candidates should have a minimum of 3 years of experience and demonstrate strong skills in SEO, analytics, and digital marketing. A positive attitude and ability to adapt to trends are essential. Join a dynamic team that prioritizes quality and community engagement.

Qualifications

• Minimum 3 years of experience in social media content creation and management.
• Able to work independently, multitask and with a high level of attention to detail.

Responsibilities

• Plan and develop content for social media, websites, and blogs.
• Create high-quality written and visual content aligned with brand guidelines.
• Conduct research on trends and audience behavior.
• Collaborate with marketing and design teams.
• Manage content calendars and schedule posts.
• Optimize content for SEO to enhance visibility.
• Monitor content performance and prepare insights.
• Engage with audiences to build community.

Skills

Content creation

SEO optimization

Data analytics

Digital marketing expertise

Project management

Communication

Tools

Shopify

EasyStore

Lazada

Shopee

TikTok Shop

Job description

Plan and develop content for social media, websites, email campaigns, blogs, and other digital platforms.

Create high-quality written, visual, and video content that aligns with brand guidelines and campaign objectives.

Conduct research on industry trends, audience behavior, and competitor content to inform creative direction.

Collaborate with marketing, design, and product teams to ensure cohesive and effective messaging.

Manage content calendars, schedule posts, and ensure timely delivery of all content assets.

Optimize content for SEO and platform algorithms to increase visibility and engagement.

Monitor and analyze content performance, preparing insights and recommendations for improvement.

Engage with audiences through comments, messages, and interactive content to build community and brand loyalty.

Maintain consistent brand voice across all communication channels.

Stay updated on digital trends, tools, and best practices to continuously elevate content quality.

Perform other ad-hoc duties as assigned.

MAIN TASK AND ACCOUNTABILITIES

• Plan and develop content for social media, websites, email campaigns, blogs, and other digital platforms.
• Create high-quality written, visual, and video content that aligns with brand guidelines and campaign objectives.
• Conduct research on industry trends, audience behavior, and competitor content to inform creative direction.
• Collaborate with marketing, design, and product teams to ensure cohesive and effective messaging.
• Manage content calendars, schedule posts, and ensure timely delivery of all content assets.
• Optimize content for SEO and platform algorithms to increase visibility and engagement.
• Monitor and analyze content performance, preparing insights and recommendations for improvement.
• Engage with audiences through comments, messages, and interactive content to build community and brand loyalty.
• Maintain consistent brand voice across all communication channels.
• Stay updated on digital trends, tools, and best practices to continuously elevate content quality.
• Perform other ad-hoc duties as assigned.

EXPECTATIONS FROM THE ROLE

• Content Production Excellence: Consistently create high-quality, engaging content across multiple formats—such as videos, graphics, articles, and social media posts—ensuring alignment with brand tone, objectives, and audience needs.
• Platform Optimization & Consistency: Manage and update content across all digital platforms to maintain a cohesive brand presence. Ensure posts are timely, optimized for each channel, and structured to enhance visibility, engagement, and reach.
• Audience Growth & Engagement: Drive audience interaction and community growth by producing relevant, trend-aligned content, implementing creative storytelling, and leveraging analytics to refine strategies and improve performance.

KEY COMPETENCIES

Functional Competencies

• Technical proficiency: Familiarity with e-commerce platforms (Shopify, EasyStore, Lazada, Shopee, TikTok Shop), system integrations, and automation tools for smooth operations.
• Project & Vendor Management: Demonstrated experience in managing cross‑functional projects and working with external partners.
• Data analytics and insights: Ability to interpret analytics tools, extract actionable data, and optimize strategies based on trends and customer behavior.
• Customer‑centric mindset: Commitment to service excellence, understanding consumer psychology, and enhancing the online shopping experience.
• Digital marketing expertise: Proficiency in SEO, social media, PPC, and campaign management to boost traffic and conversions.

Behavioural Competencies

• Communication skills: Clearly communicate objectives, strategies, and results with stakeholders and team members.
• Adaptability and continuous learning: Ability to quickly adjust to changes in technology, consumer trends, and market dynamics, coupled with a mindset focused on ongoing learning and growth.
• Time management and organizational skills: Balancing multiple projects and deadlines in a fast‑paced digital environment.
• Positive, can‑do attitude: Maintaining optimism, proactivity, and patience in the face of setbacks and ambiguity.

QUALIFICATIONS

• Minimum 3 years of experience in social media content creation and management.
• Able to work independently, multitask and with a high level of attention to detail whilst under pressure.