TikTok Shop by Tokopedia - Business Analyst, Semi-Consignment - Indonesia

TIKTOK PTE LTD (TIKTOK); Jakarta Utara; On-site; IDR 1.006.542.000 - 1.342.057.000; Full time

Job summary

A leading technology company is looking for a Business Analyst for its Indonesia TikTok Shop team. The role involves analyzing user behavior, designing operating metric systems, and managing AB tests to support business strategy. Ideal candidates should have a Bachelor's degree in a relevant field, at least 3 years of data analysis experience in e-commerce, and fluency in English. This position offers an exciting opportunity to drive business insights and operational success in a dynamic team environment.

Qualifications

• Bachelor's degree or above in relevant fields like statistics, mathematics, computer science, data science, economics, or finance.
• Minimum of 3 years work experience related to data analysis in e-commerce platforms or industry.
• High-level fluency in English for effective communication.

Responsibilities

• Conduct special project analysis based on business strategy, identifying potential business problems and opportunities.
• Design and build core business operating metric systems for monitoring.
• Clarify definitions and calculation logic of key metrics to improve data analysis efficiency.
• Design and manage AB tests with scientific rigor to meet business objectives.
• Prepare data and feature engineering to support platform business decisions.

Job description

TikTok Shop by Tokopedia - Business Analyst, Semi-Consignment - Indonesia

Responsibilities

About the teamWe are the Indonesia TikTok Shop Semi-Consignment team, committed to helping small and medium-sized sellers without extensive e-commerce operation capabilities better succeed on TikTok Shop through operational actions such as managing subsidies, creator matchmaking, and ads.

Roles & Responsibilities:

• Based on business strategy, in response to business operation strategies and phased business objectives, be responsible for special project analysis work. By mining features in areas such as user behavior preferences, product competitiveness, content creator ecosystem, and industry trends from massive e-commerce business data, identify potential business problems or opportunities, output professional analysis reports, provide data science support and business insights for strategy implementation, and support the formulation and decision-making of business strategies.
• Based on an understanding of business models and operating strategies, responsible for designing and building the core daily, weekly, and monthly business operating metric systems and monitoring products, collaborating with cross functions to promote the implementation of data products, and providing productized and systematic solutions for daily business operations and analysis.
• Responsible for clarifying the definitions and calculation logic of key metrics, formulating data standards and specifications, and improving the efficiency of team data analysis and data quality.
• Responsible for the design and management of AB tests, ensuring that the experimental design is scientifically sound and reasonable, meets business objectives and statistical significance requirements, promotes the implementation of AB test results, and outputs experimental conclusion reports.
• Responsible for tasks such as data preparation and feature engineering, providing a quantitative basis for the platform's business decisions, and driving the achievement of the platform's business goals.

Qualifications

Minimum Qualifications:

• Bachelor's degree or above, with major in statistics, mathematics, computer science and technology, data science, economics, finance, marketing, and other related fields.
• 3 years minimum of work experience related to data analysis in e-commerce platforms or the industry, with preference given to those with special project experience in data science or business analysis.
• High-level fluency in English for listening, speaking, reading, and writing skills to be used as the primary language to communicate with the internal team, cross functions, and stakeholders.

Preferred Qualifications:

• Familiarity with e-commerce business logic (such as user operation, product operation, marketing activities, supply chain management, etc.) will be a plus.