Marketing Communication Manager

Voltron Indonesia; Jakarta Pusat; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading marketing firm in Jakarta Pusat seeks an experienced marketing communications manager to develop and execute strategies that enhance brand awareness and support business growth. The ideal candidate has a Bachelor's degree in a related field, substantial experience in marketing communications, and strong leadership skills. Responsibilities include managing multi-channel campaigns, media relations, and content development, aiming for effective brand positioning.

Qualifications

• 5–7 years of experience in Marketing Communications, Branding, or Public Relations.
• Experience in the technology, EV industry, energy solutions, or manufacturing is a plus.

Responsibilities

• Develop annual marketing communication strategies aligned with the company’s brand and business objectives.
• Plan and execute 360° marketing campaigns including digital marketing, PR, social media, and events.
• Build and maintain relationships with media, KOLs, and influencers.
• Lead content development for websites and promotional materials.
• Manage brand events and CSR activities.
• Prepare performance reports and campaign analytics.

Skills

Marketing strategy

Brand communication

Digital marketing

Media relations

Copywriting

Project management

Education

Bachelor’s degree in Marketing, Communications, Public Relations, or Business

Master’s degree

Tools

Meta Ads

Google Ads

Google Analytics

CRM systems

CMS platforms

Job description

To develop, manage, and execute effective marketing communication strategies that strengthen brand awareness, enhance brand positioning, and support the overall business growth of Voltron Indonesia through integrated campaigns and consistent communication across all channels.

Key Responsibilities

• Develop annual marketing communication strategies aligned with the company’s brand and business objectives.
• Maintain and enforce brand guidelines across all communication materials.

Campaign & Activation

• Plan and execute 360° marketing campaigns including digital marketing, PR, social media, events, and partnerships.
• Develop creative concepts and messaging for multi-channel campaigns (online and offline).

Media Relations & PR

• Build and maintain relationships with media, KOLs, influencers, and strategic partners.
• Prepare press releases, handle media exposure, and monitor media coverage.

Digital & Content Management

• Lead content development for websites, social media, newsletters, and promotional materials.
• Analyze digital performance (reach, engagement, conversion) and optimize strategies accordingly.

Branding & Creative Production

• Oversee design, copywriting, and production of marketing materials including videos, brochures, and digital assets.
• Coordinate with internal creative teams or external agencies.

Events & CSR Programs

• Manage brand events, product launches, exhibitions, and CSR activities aligned with company positioning.

Budgeting & Reporting

• Manage the MarCom budget to ensure cost efficiency and effective spending.
• Prepare performance reports, campaign analytics, and ROI evaluations.

Job Description

To develop, manage, and execute effective marketing communication strategies that strengthen brand awareness, enhance brand positioning, and support the overall business growth of Voltron Indonesia through integrated campaigns and consistent communication across all channels.

Key Responsibilities

Strategy & Planning

• Develop annual marketing communication strategies aligned with the company’s brand and business objectives.
• Maintain and enforce brand guidelines across all communication materials.

Campaign & Activation

• Plan and execute 360° marketing campaigns including digital marketing, PR, social media, events, and partnerships.
• Develop creative concepts and messaging for multi-channel campaigns (online and offline).

Media Relations & PR

• Build and maintain relationships with media, KOLs, influencers, and strategic partners.
• Prepare press releases, handle media exposure, and monitor media coverage.

Digital & Content Management

• Lead content development for websites, social media, newsletters, and promotional materials.
• Analyze digital performance (reach, engagement, conversion) and optimize strategies accordingly.

Branding & Creative Production

• Oversee design, copywriting, and production of marketing materials including videos, brochures, and digital assets.
• Coordinate with internal creative teams or external agencies.

Events & CSR Programs

• Manage brand events, product launches, exhibitions, and CSR activities aligned with company positioning.

Budgeting & Reporting

• Manage the MarCom budget to ensure cost efficiency and effective spending.
• Prepare performance reports, campaign analytics, and ROI evaluations.

Minimum Qualifications

Qualifications

Education

• Bachelor’s degree in Marketing, Communications, Public Relations, Business, or related fields.
• Master’s degree is an advantage.

Experience

• Minimum 5–7 years of experience in Marketing Communications, Branding, or Public Relations.
• Experience in technology, EV industry, energy solutions, or manufacturing is a plus.

Knowledge & Technical Skills

• Strong understanding of marketing strategy, brand communication, digital marketing, and media relations.
• Proficiency in developing integrated marketing campaigns and managing multi-channel communication.
• Familiar with tools such as Meta Ads, Google Ads, Google Analytics, CRM systems, and CMS platforms.
• Strong copywriting, storytelling, and content management skills.

Soft Skills

• Strong leadership and ability to manage cross-functional teams.
• Excellent communication and presentation abilities.
• Creative, analytical, and results-driven mindset.
• Ability to handle pressure, deadlines, and multiple projects simultaneously.
• Strong interpersonal and negotiation skills.