Marketing and Communication Manager

Mercure Hotels; Banten; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading hotel in Indonesia is seeking a Marketing Communication Manager to enhance brand image and market positioning. Responsibilities include executing marketing strategies, managing media relations, and overseeing online and offline activities. The ideal candidate should possess a Bachelor's degree and 1-3 years of experience in Marketing Communication, preferably within the hospitality industry. Strong analytical skills and excellent communication abilities are essential for success in this role.

Qualifications

• Minimum 1–3 years of experience in Marketing Communication, preferably in hospitality or hotel industry.
• Strong knowledge of hotel branding, digital marketing, and content creation.
• Proven experience in handling media relations and advertising.

Responsibilities

• Plan, develop, and execute marketing communication strategies.
• Oversee online and offline marketing activities.
• Ensure brand consistency and manage media relations.

Skills

Marketing communication

Digital marketing

Social media management

Content creation

Excellent communication skills

Leadership and interpersonal skills

Analytical skills

Budgeting

Education

Bachelor’s degree in Marketing, Communication, Public Relations, or Business Administration

Tools

Marketing tools

Content management systems

Social media platforms

Job description

Company Description

Mercure Serpong Alam Sutera

Located in the heart of Alam Sutera, Mercure Serpong Alam Sutera is situated between EMC Hospital and Living World Shopping Mall, at the center of the lifestyle, entertainment, and gastronomical hub. Our 171 stylish rooms and modern facilities make our hotel ideal for both business and leisure travelers.

Discover Alam Sutera, well known as the best town for cycling and jogging with a green and healthy environment. Explore the culinary indulgence, entertainment, and shopping experiences, such as Flavor Bliss, Living World, IKEA, and Mall @Alam Sutera.

Job Description

The Marketing Communication Manager is responsible for planning, developing, and executing all marketing communication strategies to enhance the hotel’s brand image, visibility, and market positioning. This role oversees both online and offline marketing activities to support room revenue, F&B outlets, events, and overall hotel promotions.

The position ensures brand consistency in accordance with corporate and brand standards, manages media relations, digital platforms, social media, advertising, and promotional materials, and collaborates closely with Sales, Revenue, and Operations teams to deliver effective communication campaigns. The Marketing Communication Manager also supervises creative content, monitors marketing performance, manages budgets, and coordinates with external vendors, agencies, and media partners to maximize exposure and return on investment.

Qualifications

• Bachelor’s degree in Marketing, Communication, Public Relations, Business Administration, or a related field
• Minimum 1–3 years of experience in Marketing Communication, preferably within the hospitality or hotel industry
• Strong knowledge of hotel branding, digital marketing, social media management, and content creation
• Proven experience in handling media relations, advertising, promotions, and marketing campaigns
• Excellent communication skills, both written and verbal, in English (additional languages are an advantage)
• Strong leadership and interpersonal skills with the ability to collaborate across departments
• Creative, detail-oriented, and able to manage multiple projects under tight deadlines
• Proficient in marketing tools, social media platforms, and basic design or content management systems
• Strong analytical skills with the ability to monitor campaign performance and ROIGood budgeting, negotiation, and vendor management skills

Additional Information

Diversity & Inclusion for Accor means welcoming each and everyone and respecting their differences by giving priority only to qualities and skills in extending employment and development opportunities. Our ambition is to provide meaningful employment, a warm and welcoming culture, excellent working conditions and to promote the development of all people, including those with disabilities.

When applying, do not hesitate to let us know of any specific needs you may have so that we can consider them.