Digital Marketing Specialist

TxT Creative; Tangerang; On-site; IDR 8.000.000 - 12.000.000; Full time

Job summary

A creative/digital agency in Tangerang seeks a Digital Marketing Specialist to manage media campaigns and advertising strategies. The role requires 1–3 years of experience in digital media, hands-on skills with platforms like Meta Ads Manager and Google Ads, and strong analytical abilities. The ideal candidate should possess a Bachelor's degree in Marketing or a related field and be effective in both Bahasa and English communication. This position offers the opportunity to shape campaigns tailored to client needs, in a dynamic creative environment.

Qualifications

• 1–3 years of experience in digital media or ad management.
• Hands-on experience with advertising platforms.
• Strong ability to interpret data and derive insights.

Responsibilities

• Develop and execute media plans and advertising campaigns.
• Collaborate with teams to align campaigns.
• Monitor performance and recommend improvements.

Skills

Digital media management

Analytical skills

Communication (Bahasa & English)

Campaign measurement tools

Creativity

Education

Bachelor’s degree in Marketing, Communication, or related field

Tools

Meta Ads Manager

Google Ads

TikTok Ads

Excel

Data Studio/Looker

Job description

The Digital Marketing Specialist will be responsible for developing and executing media plans, creating and managing advertising campaigns, conducting research, and integrating new media strategies.

Plan and manage media campaigns (digital-first, with exposure to TV/OOH a plus).

Set up and optimise ads across Meta, Google, TikTok (DV360 or programmatic plus).

Collaborate with creative, digital, and marketing teams to align campaign direction.

Monitor performance, analyse results, and recommend improvements.

Develop campaign strategies based on research, surveys, audience insights, competitors and cultural trends.

Stay updated with market trends, new ad tools, and consumer behaviour shifts.

Qualifications

1–3 years of experience in digital media or ad management.

Hands‑on experience with Meta Ads Manager, Google Ads, TikTok Ads (basic programmatic is a plus). E‑commerce ads.

Strong analytical skills: ability to interpret data and translate into insights.

Good knowledge of campaign measurement & reporting tools (Excel, Sheets, Data Studio/Looker).

Excellent communication skills (Bahasa & English).

Bachelor’s degree in Marketing, Communication, or related field.

Creative and critical thinker, able to challenge ideas and propose fresh solutions.

Experience in a digital or creative agency is a plus.

We are a creative/design/digital agency based in Tangerang, Indonesia. We create brand identity, graphic design, website, booth, motion graphic, as well as 360 social media campaigns among many others. We have built our reputation and client‑base of multiple leading brands with our can‑do attitude & willingness to go extra distance. Being very passionate about what we do, we listen to your needs and collaborate with you to deliver the most effective way to communicate with your target audiences, tailored to perfection only for you.

Let's make great things happen!!