Digital Marketing Executive

PT Taisho Pharmaceutical Indonesia Tbk.; Jakarta Utara; On-site; IDR 500.667.000 - 834.446.000; Full time

Job summary

A leading pharmaceutical company is seeking a Digital Marketing Manager to oversee digital marketing activities and e-commerce initiatives. Responsibilities include managing brand presence across various digital platforms, driving purchase actions through e-commerce, and collaborating cross-functionally to ensure program success. Candidates should have at least 3 years of experience in digital marketing, a bachelor's degree, and strong social media knowledge. This role offers a dynamic work environment in Jakarta Utara.

Qualifications

• 3+ years of experience in digital marketing in an e-commerce environment.
• Good understanding of social media platforms like Instagram, Facebook, TikTok, and X.
• Familiarity with Google parameters and marketing trends.

Responsibilities

• Manage digital marketing and e-commerce activities.
• Collaborate with sales, admin, and distributors for program execution.
• Increase online visibility and drive leads/sales.

Skills

Digital marketing strategies

Social media management

E-commerce management

English proficiency

Education

Bachelor's Degree in any major

Job description

Managing digital marketing activities and e-commerce business to create, execute, and supervise marketing initiatives across various digital platforms, promoting multiple brands to ensure cohesive and effective marketing campaigns.

Accountability

• Responsible for planning, monitoring, and evaluating digital marketing and e-commerce activities
• Manage e-commerce business, including awareness activities to drive purchase action
• Manage social media of some brands, including managing the traffic, creative, channel mix, and amplifying the message
• Collaborate with other functions, especially the Sales Team, Admin, Distributor, and Enabler, to ensure the program is running well with measurable evaluation
• Responsible for increasing online visibility, driving leads, boosting sales (e-commerce), and staying competitive in the digital landscape
• Manage administrative tasks of Financial Impact, Regulatory Policies, and other activities related to Program Execution

Education Requirements

• Bachelor’s Degree in any major

Experience Requirements

• Minimum 3 years of experience in digital marketing in an e-commerce environment
• Good understanding of social media (Instagram, Facebook, TikTok, X)
• Good knowledge of Google Parameter
• Familiarity with the latest marketing trends, KOL, Publisher, and Boost Ads Program
• Good English skills, both oral & written

Pharmaceuticals, Biotechnology & Medical 101-1,000 employees

Taisho Pharmaceutical Indonesia is the subsidiary of Taisho Pharmaceutical Co., Ltd., Japan - the number one over-the-counter medications company in Japan. In Indonesia, Taisho Pharmaceutical has been operating since the end of 2009 after acquiring Bristol-Myers Squibb. Our main brands are Counterpain, Tempra, Theragran‑M, Kenacort, Myco‑Z and Mycostatin OS (Oral Suspension).