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Digital Marketing Performance Manager
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Digital Marketing Performance Manager
Job summary
A leading professional services business in the United Kingdom is seeking a Digital Marketing Performance Manager. In this role, you will be responsible for driving customer acquisition and revenue growth through data-driven digital strategies. The ideal candidate will have over 5 years of experience in digital performance marketing, strong analytical skills, and hands-on experience with media platforms like Google Ads. This position offers a dynamic work environment with opportunities for remote working.
Qualifications
- 5+ years' experience in digital performance marketing or growth marketing.
- Hands-on experience with analytics tools.
- Proven ability to optimise sales funnels and report conversion rates.
Responsibilities
- Plan, execute, and optimise performance marketing campaigns.
- Manage website development and performance.
- Own budget management and ROI optimisation.
Skills
Education
Tools
Worcester (with some remote working)
Salary: Competitive
Four Squared are delighted to be representing a leading professional services business in their search for a Digital Performance Marketing Manager. This is a fantastic opportunity to join a dynamic and growing organisation, where you will play a key role in driving customer acquisition, engagement, and revenue growth through data-driven digital strategies.
As Digital Performance Marketing Manager, you will own the planning, execution, optimisation, and measurement of paid and performance-focused digital channels, ensuring efficient spend and strong ROI. You'll also lead marketing automation initiatives and oversee the development and performance of the company's websites, driving traffic through both organic and paid means.
Working closely with the Group Marketing Director, wider marketing team, and external agencies, you'll bring creative ideas and strategic thinking to a newly forming team. Collaboration and stakeholder engagement will be essential as you shape the digital marketing approach.
- Plan, execute, and optimise performance marketing campaigns across paid search, social, display, and programmatic channels
- Manage website development, maintenance, and performance
- Own budget management, forecasting, and ROI optimisation
- Analyse performance data and implement actionable improvementsDevelop and test audience strategies, creative variations, and conversion funnels
- Lead marketing automation initiatives and deploy appropriate technology
- Collaborate across teams to improve conversion rates and user experience
- Monitor industry trends and identify growth opportunities
- Degree in Marketing, Business, Analytics, or related field
- 5+ years' experience in digital performance marketing or growth marketing
- Hands‑on experience with paid media platforms (Google Ads, Meta, LinkedIn)
- Strong analytical skills and experience with analytics tools
- Proven ability to optimise sales funnels and report conversion rates
- Knowledge of SEO, CMS (WordPress/Webflow), and CRM systems (ideally Zoho)
- Excellent stakeholder management and collaboration skills
- Experience in professional services or B2B sectors
- Familiarity with marketing automation and mentoring junior team members
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.