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Marketing Automation Manager at Enterprise Productivity & Sustainability ERP
Fantastic opportunity to own lead management operations for a true disruptor and important product for sustainability and carbon efficiency.
The Company
- GPS Tracking/Carbon reporting/productivity analytics SaaS
- Best in class analytics software reducing carbon footprint for some of largest infrastructure projects in the world
- Over $200m in funding by top investors
The Role
Own B2B lead management process, architecture and lead scoring to ensure optimal lead nurturing and demand generation success.
- Super user for CRM and marketing automation platform requirements
- Responsible for reporting, dashboards, data modelling and performance monitoring
- Work closely with Sales and wider Marketing team to ensure compliance with lead, pipeline, and customer data management processes
- Own the customer segment data strategy and ensure thorough data enrichment
Desired Skills & Experience
As an experienced B2B Marketing Automation specialist, you will have a detail-oriented and creative approach to enhancing a B2B Lead Management process.
- Expert CRM/Marketing Automation system experience (HubSpot preferable)
- Extensive experience in data collection, manipulation and dashboard reporting
- B2B SaaS marketing experience preferred
- Familiar with statistical methods, interpreting A/B tests and calculating ROI
If you feel you have the relevant experience please reply to this advert or email your CV to jim@gmrecruit.co.uk
* Il benchmark retributivo si basa sugli obiettivi retributivi dei leader del mercato nei rispettivi settori. È pensato per orientare gli utenti Premium nella valutazione delle posizioni aperte e aiutarli a negoziare la propria retribuzione. Tale benchmark non è fornito direttamente dall'azienda, quindi la retribuzione effettiva potrà risultare anche notevolmente superiore o inferiore.
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