Seo Lead - 0820 - Pretoria, South Africa

Bionic Talent; Remote; ZAR 200 000 - 300 000; Full time

Job summary

A digital marketing agency is looking for an experienced SEO Lead to take full ownership of the SEO department. This role involves developing and implementing SEO strategies specifically for home services businesses. The ideal candidate should possess at least 6 years of SEO experience and be capable of leading a team, utilizing data-driven strategies to boost organic traffic. The position offers a fully remote work environment, and fluency in English is required.

Qualifications

• 3+ years of experience managing SEO teams.
• 6+ years of experience in SEO.
• Fluency in English required (oral and written).
• Expertise in on-page, off-page, local SEO, and technical SEO.
• Experience in managing multiple client accounts.

Responsibilities

• Create and implement SEO strategies for home services businesses.
• Continuously test SEO tactics based on performance data.
• Lead and mentor a team of SEO specialists.
• Assess SEO performance with data-driven metrics.
• Align SEO efforts with clients' broader marketing goals.

Skills

Team management

Data-driven decision-making

SEO strategy development

Keyword research

Local SEO

Job description

About the client

Our client is a digital marketing agency specializing in helping dental clinics grow through comprehensive digital solutions. We transform websites into lead-generating assets while building brand awareness through SEO, social media, and paid advertising campaigns.

About the role

We are seeking a highly skilled SEO Lead with extensive experience in on-page, off-page, and technical SEO, and a proven track record of driving organic traffic and improving search rankings using data-driven strategies. This role calls for a proactive leader capable of taking full ownership of the SEO department, including strategy development, team management, and performance tracking.

The ideal candidate will be an analytical, data-driven decision-maker with a strong ability to refine SEO processes and optimize workflows. Experience in a Digital Marketing Agency is required. Experience in the dental/healthcare industry is a plus.

Responsibilities

• Create, implement, and refine SEO strategies to boost organic traffic and conversions, specifically for home services businesses.
• Continuously test and adjust SEO tactics based on performance data.
• Lead and mentor a team of SEO specialists, delegating tasks effectively to ensure high-quality, timely results.
• Use data-driven metrics to assess SEO performance, identify improvements, and adjust strategies as needed.
• Align SEO efforts with clients' broader marketing goals, ensuring measurable results.

Requirements

• Minimum 3+ years of experience managing SEO teams.
• 6+ years of experience in SEO.
• Fluent in English, oral and written.
• Extensive knowledge in on-page, off-page, local SEO, and technical SEO.
• Expertise in keyword research, content strategy, link building, and conducting site audits.
• Experience in managing multiple client accounts.
• Experience in local SEO for service-area businesses.
• Experience in the home services industry is a plus.

Position Details

• Position: SEO Lead
• Remote Status: Fully Remote
• Preferred Location: Global
• Working Hours: 9 am to 5 pm MT
• Holidays: US Federal Holidays
• Salary: USD USD