Remote DTC E-Commerce Growth Lead

Purolabs; Remote; ZAR 660 000 - 1 322 000; Full time

Job summary

A growing global e-commerce brand is seeking an E-Commerce Marketing Manager to lead customer acquisition and retention campaigns. This fully remote role offers significant flexibility while giving you ownership of the marketing strategy. The ideal candidate will have proven experience with DTC brands, a strong grip on multi-channel customer acquisition strategies, and the ability to manage a remote team effectively. Responsibilities include optimizing marketing funnels and utilizing data insights to drive performance improvements.

Benefits

Fully remote working

Flexible schedule

Paid time off

Qualifications

• Proven experience with DTC brands in e-commerce sector.
• Deep understanding of multi-channel customer acquisition.
• Experience managing remote teams and projects independently.

Responsibilities

• Lead customer acquisition and growth strategies via digital channels.
• Manage and mentor a remote team of digital marketers.
• Analyze KPIs like ROAS and CAC to enhance performance.
• Design and optimize marketing funnels for customer retention.

Skills

DTC e-commerce experience

Customer acquisition strategies

Data analysis

Google Ads

Meta (Facebook/Instagram)

TikTok

Klaviyo

Project management

Job description

A growing global e-commerce brand is seeking an E-Commerce Marketing Manager to lead customer acquisition and retention campaigns. This fully remote role offers significant flexibility while giving you ownership of the marketing strategy. The ideal candidate will have proven experience with DTC brands, a strong grip on multi-channel customer acquisition strategies, and the ability to manage a remote team effectively. Responsibilities include optimizing marketing funnels and utilizing data insights to drive performance improvements.