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Pharmaceutical Group Brand Manager

Agility HR Solutions Pty

Centurion

On-site

ZAR 200 000 - 300 000

Full time

3 days ago
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Job summary

A leading pharmaceutical company is seeking a Group Brand Manager to develop and execute marketing strategies for its portfolio. The ideal candidate has at least 5 years of experience in pharmaceutical marketing, with a proven track record in brand management and product launches. This full-time role offers a competitive package and the opportunity to work in a dynamic environment.

Qualifications

  • Minimum 5 years experience in pharmaceutical marketing.
  • At least 2 years at brand manager or senior product manager level.
  • Experience in managing multiple brands or therapeutic areas preferred.
  • Proven experience in launching products and managing full marketing cycles.

Responsibilities

  • Develop and implement integrated marketing strategies for assigned product portfolio.
  • Conduct SWOT analyses and build brand plans including positioning, segmentation, and messaging.
  • Manage the lifecycle of each product including launches and discontinuations.
  • Lead the development of promotional materials and campaigns.
  • Monitor performance metrics and optimize marketing mix.

Skills

Digital Marketing
Marketing
Management Experience
Profit & Loss
Analysis Skills
Microsoft Powerpoint
Market Research
Project Management
Product Management
P&L Management
Product Development
Branding

Education

Bachelors Degree in Marketing, Business, or Pharmacy

Job description

Introduction

A generic pharmaceutical company is looking for a Group Brand Manager who will be responsible for the strategic planning development and execution of marketing strategies across a portfolio of pharmaceutical brands.

Duties & Responsibilities
  • Brand Strategy & Planning: Develop and implement integrated marketing strategies for assigned product portfolio.
  • Conduct SWOT analyses and build brand plans including positioning segmentation and messaging.
  • Lead annual brand planning and forecasting in coordination with finance and sales.
  • Portfolio Management: Manage the lifecycle of each product including launches line extensions and discontinuations.
  • Monitor performance metrics and optimize marketing mix accordingly.
  • Identify and evaluate new opportunities to expand or improve the product portfolio.
  • Promotional & Campaign Management: Lead development of promotional materials and multi-channel campaigns (digital, print, in-person).
  • Ensure all promotional activities comply with regulatory and company standards.
  • Coordinate with medical, regulatory and legal departments for approval processes.
  • Stakeholder Engagement: Partner with KOLs, HCPs and external agencies to support brand awareness and education.
  • Support the sales force through training, marketing tools and clear brand communication.
  • Engage with market access, tender and government teams where relevant to ensure commercial alignment.
  • Market Intelligence: Analyse market trends, competitor activity and customer insights to inform strategic decisions.
  • Monitor sales data, CRM outputs and marketing KPIs to assess effectiveness.
  • Budget & Compliance: Manage brand budgets and ensure cost-effective use of resources.
  • Ensure strict adherence to pharma marketing compliance and internal SOPs.
Desired Experience & Qualification
  • Bachelors Degree in Marketing, Business, or Pharmacy
  • Minimum 5 years experience in pharmaceutical marketing with at least 2 years at brand manager or senior product manager level.
  • Experience in managing multiple brands or therapeutic areas preferred.
  • Proven experience in launching products and managing full marketing cycles.

Please contact Lorric Southon /

Package & Remuneration

Salary is negotiable

Required Experience :

Manager

Key Skills
  • Digital Marketing
  • Marketing
  • Management Experience
  • Profit & Loss
  • Analysis Skills
  • Microsoft Powerpoint
  • Market Research
  • Project Management
  • Product Management
  • P&L Management
  • Product Development
  • Branding

Employment Type : Full-Time

Experience : years

Vacancy : 1

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